Industrial Utilization of SNS as a Tool of Knowledge Management for the Employees - Case Study of Japanese Firms

In Japan, companies are introducing Intranet Blogs or SNSs for the purposes of Knowledge Management and to revitalize employees' communication, and the number of these companies has been increasing. Job-related Blogs and SNSs are effective for Knowledge Management, i.e., decreasing time and money for the collection of information, improving speed for decision making, widening employees views, shortening time to find key persons, acquiring knowledge from key persons, and interpreting that knowledge and applying it to business.