Justifying Business Intelligence Applications 2008

Businesses today face enormous market pressure to compete and recognize business opportunities and potential threats. Businesses also face regulatory challenges and the pressure to improve profits and reduce operating costs. To respond to these challenges, businesses require the ability to make informed decisions in an ever-compressing time frame. Business Intelligence (BI) Applications have evolved as a means for businesses to ably respond against these forces. This white paper explores the decision criteria used in a build vs. buy scenario when considering the Oracle BI Applications. The major benefits of the BI Applications will be discussed in the framework of an overall buy vs. build argument.