Knowledge And Competitive Advantage: What CEOs Say And What Firms Do

Knowledge can be a source of competitive advantage: what firms know is sometimes more valuable than what they have. In their paper, "Firm-Specific Knowledge and Competitive Advantage: Evidence and KM Practices," IESE's Rafael Andreu, Joan Baiget and Agustí Canals set out to determine how organizations use their knowledge to achieve their goals and gain competitive advantage. They discuss the potential value of knowledge and the benefits that firm-specific knowledge, in particular, can have for competitive advantage, and then measure this against firms' actual practices.