Manufacturer Gains Confidence From Expert Guidance and Embraces IT Overhaul

Furniture manufacturer American of Martinsville relied on a 28-year-old mainframe system to run its business. The company needed a change but didn't know what was possible with new technologies. The company's executive team attended a Strategy Briefing at a Microsoft Technology Center (MTC), which helped the group gain consensus about the need to invest in technology and better understand how to increase efficiency through integrated software.