MSDN Webcast: Building a Simple Recommendation Engine With SQL Server 2005 Data Mining (Level 200)
Source: Microsoft Tips
The powerful recommendation engines that major e-commerce sites use to tempt customers into new and additional sales are one of the most visible uses of data mining. This technology often seems unobtainable for smaller businesses and their developers; however, in this webcast, the presenter discusses how Microsoft SQL Server 2005 Analysis Services offers powerful, predictive analysis with a comprehensive range of simple data mining technologies. The presenter explains how to take advantage of this technology and build a recommendation engine that meets the needs of the organization.