Push-Me Pull-You Projects

You have a concept, a plan and a team, and now you're about to start your project. But hold on a second: are your objectives coherent, or are you trying to change an organisation in two completely different ways. Are you about to start a Push-Me Pull-You Project? Consider a project that is designed to achieve an equal mixture of capacity/cost objectives. The team will be trying to achieve more with the same resources - increasing productivity - at the same time as trying to achieve the same with fewer resources - increasing efficiency. These two objectives are mutually exclusive, and we have a textbook example of a Push-Me Pull-You Project.