RSA Security Case Study: Blue Cross and Blue Shield of Kansas City

Blue Cross and Blue Shield of Kansas City implemented RSA Access Manager (formerly RSA ClearTrust) to enhance their online self-service web portals. In addition to the need to meet HIPAA guidelines, it was important that the solution be easy to use. By allowing members and partners to manage their own user profiles, RSA Access Manager has been able to reduce administrative burden and provide a more positive user experience. In addition, RSA Access Manager helps Blue Cross and Blue Shield of Kansas City to accelerate their business by providing higher quality service and enhancing the security of confidential patient data which leads to reduced costs and more competitive pricing in the marketplace.