Success Is Always In Style For Women's Apparel Store Owner In Portland, ME

1992 might not have been the best time to start a small business, particularly in New England where banks stung by the recession were reluctant to lend money to new ventures. Carla, who had worked in women's fashion and retail for over 20 years, knew all the ins and outs of the apparel industry. She had a good start with her knowledge, web of contacts, and dozens of potential customers. But she knew nothing about business plans, banks, or the other essentials of launching and managing a business. SCORE counselor Arthur Cook invited Carla to join a group of other aspiring entrepreneurs for a videotaped program about business start-ups. Carla's self-confidence grew when she started working with Arthur on the specifics of her business plan and loan application.