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small business
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White Papers
8 Ways CRM Can Improve Your Small Or Medium Business
Feb 2010
In more than thirty years of years working in sales and sales consulting the author have been exposed to the broad challenges that all sales organizations face. Successful sales teams have always...
Provided by simple.sales.strategy
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White Papers
The Power Of Customer Relationship Management (CRM) For Small Business
Mar 2010
This paper explains what a CRM system is and some of the many uses for both small businesses as well as larger ones. While simply having and utilizing a CRM system can instantly increase marketing...
Provided by Small Business Marketing Blog
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Whitepapers
DAI: Redbook: Experience Java EE!
Jul 2010
"Beginning Java developers will find valuable information in this e-book from IBM® Redbooks: "Experience Java EE! Using WebSphere® Application Server Community Edition 2.1." This essential...
Provided by IBM
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Whitepapers
Collab UCC: Find, reach and collaborate with IBM Unified Communications and Collaboration solutions
Aug 2010
Enterprises now know they can drive faster, better decisions and cut costs with a unified communications infrastructure. This brochure shows how IBM® Unified Communications and Collaboration...
Provided by IBM
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White Papers
Operation Employee Loyalty
Sep 2007
Employees of small businesses are often asked to go way beyond the call of duty, most often without the benefit of a large paycheck. Fortunately, there are many low-cost ways small business owners...
Provided by American Management Association
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White Papers
Time For An A/P Makeover? SMBs Now Find Solutions On-Demand
Nov 2008
Constricted by a tight economy that now threatens to get tighter, you may be feeling the pressure to reduce costs and streamline operations. One area that is primed for new efficiency gains is...
Provided by Anybill.com
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White Papers
Message To Small Business Owners: Don't Neglect Personal Finances
Aug 2008
Successful small business owners tend to be smart, hard-working, tenacious, and highly focused. They have to be. According to a Dun & Bradstreet study, businesses with fewer than 20 employees have...
Provided by American Management Association
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White Papers
How To Overcome Start-Up Fears
Jan 2010
Here's a question to consider if one is contemplating starting a business. What would be worse: never leaping into an idea one is passionate about because one is afraid to fail, or leaping into...
Provided by American Management Association
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White Papers
Why Investments In High Growth Companies Are Getting Smaller
Aug 2010
Since the Great Recession began, venture capitalists and angel groups have been making smaller investments in their portfolio companies. From 2007 through the first quarter of 2010, the size of...
Provided by American Express
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White Papers
Small Business R&D
Jun 2010
Few people are aware of how much money and effort small businesses invest in innovative activity. Because Apple's efforts to create the latest i-device or Merck's investment in drug development...
Provided by American Express
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White Papers
Does Inferior Financing Hold Back Women-Owned Businesses?
Apr 2010
Much academic research shows that, on average, businesses owned by women perform worse than those owned by men. But that's just an observation. The really important question is why? One common...
Provided by American Express
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White Papers
Asian Inventors Survived The Downturn Better Than Others
Apr 2010
In 2009, the poor economy took its toll on inventive activity. The World Intellectual Property Organization (WIPO) reported a 4.5 percent decline in patent filings. But this decline was not even...
Provided by American Express
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White Papers
Can Entrepreneurs Be Totally Honest?
Feb 2010
Professors Amar Bhide of Columbia University and Howard Stevenson of Harvard Business School coined this term to refer to the need for entrepreneurs to convince different stakeholders - like...
Provided by American Express
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White Papers
Is Small Business Employment More Resilient To Economic Shifts?
Feb 2010
We're closing in on two years since the beginning of the worst recession in a generation. Since some experts are saying that the economy is growing again, now might be a good time to look back and...
Provided by American Express
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White Papers
Is Microcredit The Right Way To Help The Poor?
Mar 2010
Among social entrepreneurs, there is a widespread belief that making micro loans to entrepreneurs is the "Right" answer to get people in developing countries out of poverty. A recent study by...
Provided by American Express
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White Papers
The Importance Of Contract Workers
Dec 2009
Much of the attention paid to contract workers has tended to focus on their use by large companies. However, in recent years, small business owners have dramatically increased their use of...
Provided by American Express
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White Papers
Is It Getting Easier For Small Businesses To Borrow?
Oct 2009
A smaller share of banks is tightening lending standards than were doing so in the fourth quarter of 2008. And every quarter since then has shown a declining share of banks tightening standards....
Provided by American Express
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White Papers
Are Women Less Interested In Entrepreneurship Than Men?
Oct 2009
There's a tendency for policy makers and the media to argue that entrepreneurship is growing among women. In fact, many publications present data that compares the numbers of women business owners...
Provided by American Express
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White Papers
Turning Your Business Dreams Into Reality - Managing The Critic
Nov 2008
Whether you're a solo entrepreneur, a small business owner, or a corporate executive, one of the things that can drive you absolutely nuts is trying to figure out how to silence the inner critic...
Provided by American Express
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White Papers
10 Pieces Of Advice From Dancing With The Stars For Budding Entrepreneurs
Jun 2010
As a small business expert helping entrepreneurial women start businesses, the author found Season 10 to be both personally inspiring and professionally helpful. This season is a great example of...
Provided by American Express
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White Papers
How To Put The Life Back Into Your Company
Jul 2010
After the past two years of the recession - watching expenses like a hawk and keeping a close eye on receivables - it wouldn't be surprising if you ended up with a bunker mentality. Maybe you...
Provided by American Express
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White Papers
What Street Vendors Can Teach Us About Bootstrapping And Entrepreneurship
May 2010
Some people are born wealthy enough to take the massive risk which funding a new business entails. Others get seed money from brilliant pitches, luck or connections. And then, there's the rest of...
Provided by American Express
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White Papers
4 Fatal Mistakes Entrepreneurs Make When Taking On A Partner - And What You Should Do Instead
May 2010
At first glance, taking on a partner seems like a great idea. You'll be combining forces with a colleague who probably has complementary strengths and can help with the tough decisions. Sure,...
Provided by American Express
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White Papers
Save Big: Relocate To A Small-Biz-Friendly State
Mar 2010
A great idea, a solid business plan, and some investment dollars are a large part of the starting a business process - but a good location can be the critical and strategic factor that elevates...
Provided by American Express
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White Papers
The Challenges Of Sudden Wealth Syndrome
Jan 2010
If you want to sell your business, despite the down market, by all means go ahead. But be prepared. For many small business owners, there's an unexpected - and unwelcome - outcome to the sale of...
Provided by American Express
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White Papers
Negotiating Your Way To Savings On Rent
Jan 2010
Rent is just the starting point. In fact, there are a host of other concessions you should ask for. For example, you most likely will be able to have renovations done according to your...
Provided by American Express
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White Papers
Building A Circle Of Competence
Dec 2009
To grow and prosper your small business a network of core advisors is a valuable tool. Who you know and whom you surround yourself with are critical in building that "Circle of competence." For...
Provided by American Express
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White Papers
Want Quick Success? Ride A Giant's Coattails
Jul 2009
The author has written before about the great opportunities for small software companies making applications for the iPhone. The success stories are many but there's one, simple lesson to take...
Provided by American Express
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White Papers
It's Getting Easier To Find A Few Good Mentors
Jul 2009
The first question an entrepreneur usually has is: Where can I get start-up funds? The second might be: Who can help me with the process? There are a few organizations that can help.. First Growth...
Provided by American Express
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White Papers
Getting Beyond The Fear To The Stuff Dreams Are Made Of
Jun 2009
Deciding to become a small business owner takes courage. Courage to move past the fear. Courage to reach for something greater, beyond the reach of fear. Courage is not the absence of fear, but...
Provided by American Express
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White Papers
Take Control Of Your Money: Become A Freelancer
Apr 2009
Wondering what work you would do as a freelancer? Think about the things you are currently good at doing - either at your full-time job or as a hobby. If you are good at it, chances are someone...
Provided by American Express
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White Papers
Dress Accordingly For Today's Economy
Mar 2009
Four out of five consumers are still buying green products despite the battered economy, according to a new Opinion Research Study. While people are spending less overall, "Green" brands have not...
Provided by American Express
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White Papers
Self-Employment Assistance Benefits - Is Your State One Of The 7 Offering Them?
Jan 2009
It's a common complaint that the government doesn't do enough to support the self-employed and the complaint is not without justification. On the other hand, though, maybe the government is not...
Provided by American Express
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White Papers
Making A Positive First Impression
Nov 2008
We need to look at our business through the eyes of our customer, including entering through the same entrance, so we can be aware of any issues that might mare the first impression we make. Our...
Provided by American Express
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White Papers
The Online Customer Referral Tool Made For Small Businesses
Jul 2010
For some small operations with large local - and even global - potential, the physical space of an office can be an unnecessary cost. Instead, a social media presence and an online community that...
Provided by American Express
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White Papers
8 Marketing Makeovers For Under $80
Jul 2010
Who said marketing your business has to cost a lot of money? If you're clear on who your ideal customer is and what's important to them when they are buying what you're selling, you are in for a...
Provided by American Express
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White Papers
Are You A Digital Slowpoke? 10 Ways To Catch Up
Jun 2010
Use your customer database to start a newsletter for your customers or your vendors. Launch a blog and commit to refreshing it two or three times per week, and allow users to subscribe to your...
Provided by American Express
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White Papers
How To Be An Optimist (Without Being An Idiot)
Jun 2010
A good way for small business owners to practice disciplined optimism is to spend some time with unhappy customers. It stings when a customer complains about our product or services, and it's easy...
Provided by American Express
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White Papers
The Do's And Don'ts Of Pitching Your Small Business To A Reporter
May 2010
It sounds harsh, but it's true: it doesn't take much for journalists to get annoyed at the publicists who pitch them. And the flacks are the ones who are actually supposed to know what they're...
Provided by American Express
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White Papers
Mind Mapping For Small Business
May 2010
Mind maps are those drawings (like the one in this article) that let you start at a main idea, branch out into sub-ideas or sub-topics, and then branch out even smaller. The basic idea is that by...
Provided by American Express
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Webcasts
Small Business Rules: The Jack And Adam's Bicycles Rule
Sep 2010
Jack and Adam's Bicycles is one of the fastest-growing companies in the country, no small feat for a bike shop. Owner Jack Murray has created this thriving business via harnessing his love for...
Provided by American Express
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Webcasts
Small Business Rules: The Greenleaf Rule
Aug 2010
Don't lay off - lay on. - The Greenleaf Rule. Greenleaf Book Group is a publishing company for the not-so-little guy. Founder Clint Greenleaf competes with "Big bucks" publishers by choosing...
Provided by American Express
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Webcasts
Where's The Money?: Think Local
Aug 2010
Finding new ways to get money for your business can be difficult, but a solution may be closer than you think. Farnoosh Torabi, small business expert for Credit.com and author of the book "Psych...
Provided by American Express
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Webcasts
Newsmakers: Tax Cuts & Small Business Lending
Sep 2010
Small business owners continue to look to Washington for some type of relief in this challenging economy. President Obama says he opposes extending tax cuts, but he's asking Republicans and...
Provided by American Express
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Webcasts
Small Business Rules: The Trims Unlimited Rule
Jul 2010
Be prepared to be lucky - The Trims Unlimited Rule. In 1985 Susan Roth took over her mother's personal shopping business and turned it into Trims Unlimited, a corporate gift supplier for...
Provided by American Express
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Webcasts
Small Business Survival: Entrepreneurial Advice
Aug 2010
Want to know how other entrepreneurs are making their companies grow? This webcast provides some advice from small business owners just like you!
Provided by American Express
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Webcasts
Booming Business: A Sublime Idea
Jul 2010
The next time you have a crazy business idea over a beer, you should think of Matt Moman. Find out how fake limes, Corona beer and a little inspiration turned this entrepreneur's dream into a...
Provided by American Express
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Webcasts
American Business: Super Niche
Aug 2010
How can a small, retail business compete against bigger chains? The answer might be by offering something that those companies don't. Meet one entrepreneur who is beating his larger competitors by...
Provided by American Express
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Webcasts
Small Business Rules: The Dominican Joe Rule
Sep 2010
The world doesn't need another coffee shop. - The Dominican Joe Rule. Mehul Patel and Sharla Megilligan are making free trade work for them. Their coffee chain encourages customers to change the...
Provided by American Express
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White Papers
Small Business Banking And The Crisis: Managing Development And Risk
Jan 2010
Capgemini, UniCredit and Efma are proud to announce Small Business Banking and the Crisis, the seventh edition of the World Retail Banking Report for 2010. The report investigates the challenge...
Provided by Capgemini
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White Papers
Valuable Business Connections
Mar 2010
The average small business is becoming highly dependent on multiple forms of digital communications, but the technology choices are increasingly complex and come at a cost. With this backdrop, how...
Provided by Quocirca
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White Papers
Channels To Managed Print Services In Europe
Aug 2010
With the growth of enterprise managed print services (MPS) and especially with the more recent expansion of services and solutions that target midmarket companies, the questions still remain: are...
Provided by Quocirca
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White Papers
Rating Customer Service Experiences, 2010: Consumers Evaluate Customer Service At 92 Companies
Jan 2010
Forrester asked more than 4,600 US consumers about their customer service experiences with companies across 14 industries. Barnes & Noble and Kohl's received the highest rating, while Charter...
Provided by Adobe Systems
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White Papers
Starting Small And Ending Big - The Effect Of Monetary Incentives On Response Rates In The 2003 Survey Of Small Business Finances
May 2008
In 2003, the Survey of Small Business Finances (SSBF), conducted by the Federal Reserve Board, implemented the use of incentives to increase response rates. This study examines the effects of some...
Provided by Federal Reserve Board
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White Papers
Does Distance Matter In Banking?
Jul 2008
Deregulation and technological change have reduced the transactions costs that led to the dominance of local financial service suppliers, leading some to question if distance still matters in...
Provided by Federal Reserve Board
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White Papers
The Use Of Alternative Employment Arrangements By Small Businesses
Sep 2008
According to the CPS, employees in alternative work arrangements make up over 10 percent of U.S. workers. Because of the pervasiveness of these types of arrangements, it is important to understand...
Provided by Federal Reserve Board
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White Papers
Does Credit Supply Affect Small-Firm Finance?
Sep 2008
Relaxation of geographical restrictions on bank expansion was 'completed' in 1997 when Federal legislation - the Interstate Banking and Branching Efficiency Act (IBBEA) - permitted banks and bank...
Provided by Federal Reserve Board
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White Papers
The Evolving Relationship Between Community Banks And Small Businesses
Oct 2008
The SSBFs provide extensive data on the types of financial services used by small businesses and the sources of those services. These data allow one to answer a number of interesting questions...
Provided by Federal Reserve Board
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White Papers
External Governance And Debt Agency Costs Of Family Firms
Nov 2007
This paper investigates the impact of family block-holders on the firm's debt agency costs under different investor protection environments. On one hand, families - through their undiversified...
Provided by Board of Governors of the Federal Reserve System
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White Papers
Small-Business Owners Expect The Best
Jun 2010
Of all the concepts we have to understand in order to claim our piece of this new economic age, perhaps the most important is economic recovery. For those who lead small businesses, there are...
Provided by American Express
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White Papers
Business Profiles For Small Business Marketing
Apr 2010
Small business owners are constantly looking out for low-cost and effective methods of marketing. Some entrepreneurs will try every trick in the book to ensure their business is doing everything...
Provided by SooperArticles
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White Papers
How Can I Start a Small Business?
Apr 2010
These days, home based businesses are thriving. Owe it to the growing complexity of big companies, most people now favor the simple and direct services of a home based business. Starting a...
Provided by SooperArticles
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White Papers
The Power Of Local Search Marketing For Small Businesses
Apr 2010
In midst of recession, many small businesses today are concerned about how to win over hearts, minds, and of course buying power of local consumers. Years ago, local businesses would look to...
Provided by SooperArticles
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White Papers
What Are The Biggest Challenges You Face As A Small Business Owner?
Apr 2010
Is it creating policies and standard operating procedures for your day to day business functions? Is it recruiting and retaining quality employees? Is it fine tuning your sales and marketing...
Provided by SooperArticles
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White Papers
Small Business CRM Software
Mar 2010
Customer Relationship Management software has helped automate the way you managed the contact points with customers. In the competitive environment business contact management software has made...
Provided by SooperArticles
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White Papers
Virtual Phone Systems - Effective Communication Tool For Small Businesses
Apr 2010
Communication is an essential part of every business, both small and big. Virtual phone systems are the latest communication tools that are being increasingly used by small businesses and mobile...
Provided by SooperArticles
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White Papers
How Audio Web Conferencing Can Benefit The Small Business Enterprises?
Mar 2010
For small business enterprises, it is essential to make the most out of the limited resources available to them. It is for this reason that Complete Conferencing Solution in the form of audio web...
Provided by SooperArticles
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White Papers
Are You A Small Business Owner That Wants To Make The Right Decisions About Your Company ?
Mar 2010
You are probably already aware of resources like magazines and websites, but these forums don't always offer the right type of advice for your real-life issues. It is difficult to be at the head...
Provided by SooperArticles
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White Papers
Importance Of Bookkeeping Software For Small Business
Mar 2010
Bookkeeping accounting is an important part for every type of business. Today's business world is a huge therefore every small business as well as large business has aggressive atmosphere to...
Provided by SooperArticles
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White Papers
Market Your Small Business More Effectively With Lapel Pins
Mar 2010
Small business owners know it's tough to try to sell products and services in the current economy. With everyone looking for an edge, a way to stand out, it's time to consider custom lapel pins as...
Provided by SooperArticles
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White Papers
The Importance Of CRM For A Small Business
Mar 2010
Running a Small Business unit has unique challenges. With so many people starting out as entrepreneurs the number of small local businesses has increased drastically over the last decade or so....
Provided by SooperArticles
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White Papers
How To Open A Small Business Bank Account
Mar 2010
Business bank accounts offer many benefits, even if you own a small one-person business. Keeping your personal and business finances separate is essential and of course makes bookkeeping easier....
Provided by SooperArticles
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White Papers
Why Rent An Office For Your Small Business
Mar 2010
Starting a new business or keeping an existing small business afloat is a very daunting task especially in today's economy. Business entrepreneurs make a constant effort to minimize start up costs...
Provided by SooperArticles
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White Papers
Small Business Finance During Recession Times
Mar 2010
Have you seen top economic leaders saying that country's economic growth greatly relies on the performance on small and medium businesses? There is considerable truth in such statements. Though...
Provided by SooperArticles
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White Papers
Advantages Of Outsourcing Accounting Services For Small Business
Mar 2010
Accounting is an important part for every business because if you want all the financial transaction records so accounting assist to keeping all the financial transaction records. In today's...
Provided by SooperArticles
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White Papers
Small Business Start-Ups: Common Sense Beginnings
Feb 2010
Once that wonderful idea you had over your cornflakes has developed into more than just a passing fancy; when it has grown from its origins as something you ran tentatively passed patient friends...
Provided by SooperArticles
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White Papers
Use A Small Business Plan Template To Speed Up The Process
Feb 2010
For potential small business owners hoping to start one business in their lifetime, there isn't a need to become a business plan writing expert. Even serial entrepreneurs who form business after...
Provided by SooperArticles
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White Papers
Setup A Small Business In Canada
Jan 2010
Setting up a small business in Canada requires determination, motivation, high moral and know-how of the business. Identify Your Business Opportunity: Identify the best possible business for you...
Provided by SooperArticles
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White Papers
How Pitney Bowes Postage Meters Can Assist Small Business
Jan 2010
It can be easy to overlook, but believe it or not, Pitney Bowes postage meters can actually assist just about any small business. Any firm worth its weight has to produce letters, billing...
Provided by SooperArticles
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White Papers
IT Support Outsourcing Highly Productive For Small Businesses
Jan 2010
The world runs on technology today. IT forms an indispensable part of every business, empowering it to cater to demanding organizational needs. IT infrastructure needs to be accompanied by an able...
Provided by SooperArticles
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White Papers
Dress Accordingly For Today's Economy
Mar 2009
Four out of five consumers are still buying green products despite the battered economy, according to a new Opinion Research Study. While people are spending less overall, "Green" brands have not...
Provided by American Express
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White Papers
Self-Employment Assistance Benefits - Is Your State One Of The 7 Offering Them?
Jan 2009
It's a common complaint that the government doesn't do enough to support the self-employed and the complaint is not without justification. On the other hand, though, maybe the government is not...
Provided by American Express
-
White Papers
Making A Positive First Impression
Nov 2008
We need to look at our business through the eyes of our customer, including entering through the same entrance, so we can be aware of any issues that might mare the first impression we make. Our...
Provided by American Express
-
White Papers
The Online Customer Referral Tool Made For Small Businesses
Jul 2010
For some small operations with large local - and even global - potential, the physical space of an office can be an unnecessary cost. Instead, a social media presence and an online community that...
Provided by American Express
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White Papers
8 Marketing Makeovers For Under $80
Jul 2010
Who said marketing your business has to cost a lot of money? If you're clear on who your ideal customer is and what's important to them when they are buying what you're selling, you are in for a...
Provided by American Express
-
White Papers
Are You A Digital Slowpoke? 10 Ways To Catch Up
Jun 2010
Use your customer database to start a newsletter for your customers or your vendors. Launch a blog and commit to refreshing it two or three times per week, and allow users to subscribe to your...
Provided by American Express
-
White Papers
How To Be An Optimist (Without Being An Idiot)
Jun 2010
A good way for small business owners to practice disciplined optimism is to spend some time with unhappy customers. It stings when a customer complains about our product or services, and it's easy...
Provided by American Express
-
White Papers
The Do's And Don'ts Of Pitching Your Small Business To A Reporter
May 2010
It sounds harsh, but it's true: it doesn't take much for journalists to get annoyed at the publicists who pitch them. And the flacks are the ones who are actually supposed to know what they're...
Provided by American Express
-
White Papers
Mind Mapping For Small Business
May 2010
Mind maps are those drawings (like the one in this article) that let you start at a main idea, branch out into sub-ideas or sub-topics, and then branch out even smaller. The basic idea is that by...
Provided by American Express
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White Papers
What You Can Learn From The Death Of The Private Practice
May 2010
There was a time when people used to forge personal relationships with their doctors. They visited the same one from childhood to adulthood, and sometimes even took their own children to the same...
Provided by American Express
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White Papers
Why Your Small Business Needs Social Media Geeks As Customers
May 2010
There is a generally accepted statistic in the online world that points to an average of about 1 percent of any population will be active content creators, 9 percent will be participants and the...
Provided by American Express
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White Papers
When Small Businesses Get Bigger: Be Careful What You Wish For?
May 2010
In life, of course, there are consequences for the decisions one make. And so it is in business, too - and specifically in small business, where growth and evolution can bring surprising (and...
Provided by American Express
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White Papers
7 Essential Social Media Instincts Small Businesses Should Learn
May 2010
The first and most important instinct to develop when it comes to social media can be surprisingly difficult for some, and that is to speak, write, and share content in your own real voice. This...
Provided by American Express
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White Papers
How To Grow Without Losing The Soul Of Your Business
Apr 2010
There are a lot of small businesses who spend a good part of everyday trying to be bigger than they are. They create new products and launch them into the marketplace with the hope that the right...
Provided by American Express
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White Papers
A Lobsterman's Guide To Sales Leads
Apr 2010
The people using social networks like Facebook and Twitter and even LinkedIn aren't there for your plucking (no, not even LinkedIn). Your prospective customer is someone who could benefit from...
Provided by American Express
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White Papers
Tinker, Tailor, Candlestick Maker: Four Tips For The Small Business Jack-Of-All-Trades
Apr 2010
Small business owners are all too often also their own Presidents and CEOs, CMOs, CFOs, middle managers, administrative assistants, janitors and night watchmen. No job is too lofty or too lowly....
Provided by American Express
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White Papers
How To Avoid Wasting Money On A Sponsorship
Mar 2010
Most marketers love sponsorships for the simple reason that they are packaged campaigns that are relatively low effort to implement. Someone else is doing something like an event or running a...
Provided by American Express
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White Papers
Secrets To Planning A Great Business Event On A Tight Budget
Feb 2010
Small business owners are all too often also their own Presidents and CEOs, CMOs, CFOs, middle managers, administrative assistants, janitors and night watchmen. No job is too lofty or too lowly....
Provided by American Express
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Downloads
BRMS Demo: Test and simulate rules using WebSphere ILOG Business Rules Management System
Aug 2010
Learn how WebSphere ILOG Business Rules Management System (BRMS) allows organizations to easily adapt business rules while ensuring compliance with policy requirements and analyzing the business...
Provided by IBM
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White Papers
7 Ways To "Give Back" - And Make The Greatest Impact
Dec 2009
Many small businesses are trying to become more involved in philanthropic activities in their community, but they are not sure how to get started or make their efforts most impactful. As manager...
Provided by American Express
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White Papers
Do You Have Perfect Pitch?
May 2009
In pitch meetings, we often skip right over "Trustworthiness" proceeding directly to expertness (who doesn't like to talk about their expertise?). However, trust is a huge factor for the client....
Provided by American Express
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White Papers
Five Things That Entrepreneurs Should Do In The Current Economic Climate
Nov 2008
Take advantage of decreasing costs. If you run a business, you don't just have customers; you have suppliers too. If demand is decreasing for your product, chances are that your suppliers are...
Provided by American Express
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White Papers
The 4-Hour Workweek? Try The 40-Hour Workweek
Jul 2008
With all this talk lately about the dream of a shorter workweek, it just convinces me how much spin dominates consensus. One only gets to the 4-hour workweek after years of insanely difficult...
Provided by American Express
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White Papers
5 Good Reasons To Buy An iPad For Your Business
Jun 2010
If you do ANYTHING involving creating or editing web pages or tools, you're going to want to have an iPad to test them on. The tablet trend is not going away, and depending on your business, iPad...
Provided by American Express
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White Papers
One Fun Way To Avoid Becoming A Small Business Startup Fatality
May 2010
If you're an entrepreneur starting up a business, you've probably heard the following: The first year is going to be intense. You'll need to work 24/7 to get your business up and running. Then...
Provided by American Express
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White Papers
How To Put Together The Best Advisory Board For Your Business
May 2010
Every small-business owner needs an advisor - an impartial third-party who has great business expertise. Sure, you can hire a consultant for the job; but there's another solution, one that gives...
Provided by American Express
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White Papers
Better Business Travel: 13 Excellent Business Hotels Around The World
Apr 2010
When running a small business, travel can be a significant part of your company's growing and expanding process. And while on the road, finding hotels equipped with any business amenity you might...
Provided by American Express
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White Papers
How To Save $75,000 For Your Small Business This Year
Jan 2010
The old kindergarten lesson of sharing packs a powerful punch for small businesses looking to save money. Sharing software, that is - an affordable, easy, and even green way to save money for...
Provided by American Express
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White Papers
Thinking About Expanding Your Home-Based Business?
Jun 2009
The year is 2009. Your home business is ready to expand. But with the economy the way it is, maybe you should wait. See how things go. After all, you tell yourself, you can always wait until next...
Provided by American Express
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White Papers
How To Be Successful In Business Without Having A Business Degree
Jun 2009
Today, entrepreneurs starting up businesses don't necessarily need a business degree. After all, an entrepreneur makes his or her own destiny. While having a business degree could make some things...
Provided by American Express
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White Papers
ARC Emergency Small Business Loans - Can They Get To Market In Time To Matter?
May 2009
The SBA announced an emergency loan program for small businesses this week, called ARC loans. An ARC loan is sort of like a bridge loan, although not exactly. The loans are designed to help...
Provided by American Express
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White Papers
What Makes Us Like Your Company Name or Not?
Mar 2009
Virgin America sounds racy ("Let's have fun"). Johnson & Johnson seems safe ("They seem like reliable neighbors"). How do you feel about Xcyte? It takes a second to grasp that it's pronounced the...
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White Papers
How To Promote Your Business By Making Enemies
Feb 2010
In every movie, there is a good guy and a bad guy. The good guy saves the day and the bad guy provides the tension. Without both, you have no movie. When it comes to marketing your small business,...
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How To Make A Great Facebook Fan Page (And Get More Fans)
Feb 2010
Tapping into the massive audience on Facebook is a huge opportunity for any company - which is why thousands of businesses have created fan pages. Unfortunately, not all of them appear to know...
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White Papers
What Super Bowl Advertising Can Teach Your Small Business
Feb 2010
How many have an extra $2.6 million lying around to spend on a single TV ad? That was the price tag to place a 30 second spot during the Super Bowl on CBS. To a small business owner, several words...
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Top 10 Trends In 2010
Jan 2010
The state of the economy is such that, as all have painfully noticed, people are spending less. This new frugality will continue to impact the business throughout the year and must be taken into...
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The Surprising Gender Difference In Loyalty
Dec 2009
For businesses such as a hair salon or barber shop - men are more likely to be loyal to the establishment itself, while women would be more likely to follow the individual stylist from salon to...
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White Papers
10 Ways To Improve Your Social Media Karma
Dec 2009
Whether you believe in karma or not, using social media successfully for your small business often has a lot to do with a series of seemingly disconnected events. Every comment you post online,...
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5 Trends That Will Shape Small Business In 2010
Dec 2009
2009 was a pretty wild year in the world of marketing. While social media was building up steam in previous years, it pretty much went mainstream this past year. In fact, many businesses became...
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White Papers
Word Of Mouth Today
Nov 2009
It used to be that if someone liked your business they would tell a few friends and those friends would tell a few friends. But today, it is far more likely that someone happy with your business...
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