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internet market research
(440 results)-
Downloads
Freedom is outside the cubicle. Get work/life balance with LogMeIn Pro2.
Aug 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer, you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
White Papers
The ROI Myth - Measuring What Actually Matters Online
Jul 2009
Often one looks at the amount of time that someone spends on the site or any given page and congratulate ourselves for a higher number. The problem is that sometimes if your time spent on your...
Provided by American Express
-
White Papers
How To Get The Most Out Of Web Analytics Data
May 2009
Information is a precious resource for businesses. With it, a company can understand customer behavior, market trends, and competitors. Yet despite the sheer volume of information available to...
Provided by American Express
-
White Papers
Making Your Website Usable For Customers
Jun 2009
There is a very interesting and telling story behind why Google displays only 10 search results by default. Well known Googler Marissa Mayer, the company's Vice-President of Search Product and...
Provided by American Express
-
White Papers
Are You Ready For The Trend Toward Marketing Automation?
Oct 2009
Marketing is becoming automated. That's a fast-growing trend illustrated by yet another marketing automation company getting venture money. Marketing technology company HubSpot just announced a...
Provided by American Express
-
White Papers
Wilson Tool International - CRM Business Transformation Study
Sep 2010
Take a look at how this leading producer of tooling systems for sheet metal manufacturers positioned itself for growth with e-commerce solutions from SAP. Besides improving customer service and...
Provided by SAP
-
White Papers
Ten Reasons Why Online Surveys Are The Future Of Marketing
Jan 2010
Customers are tough cookies. They're extremely media aware and increasingly cynical - it's a clever marketer who can get under their skin. Online surveys reinvent the traditional format and offer...
Provided by CompareCRM.com
-
White Papers
Wise Man Marketing
Jan 2010
Publish an online survey and advertise it on a website, or via email, and like a billboard by the side of a major road junction, your message will appear in front of people. But unlike a billboard...
Provided by CompareCRM.com
-
White Papers
3 Ways To Make Your Online Marketing More Targeted
Sep 2010
The options for small businesses to market their products and services online are numerous. In fact, many marketers' efforts to promote online are fragmented and can result in significant waste of...
Provided by American Express
-
White Papers
Search Marketing, Twitter-Style!
Aug 2010
By now, plenty of businesses get the concept of search marketing: ensuring that customers can find you when they do searches on major search engines like Google or Bing. But you can do search...
Provided by American Express
-
White Papers
Rethink Your Email Marketing
Aug 2010
A recent survey reported that over 93 percent of people have an opt-in daily contact with a brand via email. It also said only 15 percent of Facebook users and 5 percent of Twitter users have a...
Provided by American Express
-
White Papers
Unstink Your Company Blog
Aug 2010
If you must write about your products and services (that's why you started this mess in the first place, right?), then sneak it in like product placement. That's right. Sneak it in there. For...
Provided by American Express
-
White Papers
Pros and Cons Of Online Customer Product Reviews
Aug 2010
By asking customers to submit reviews of recently purchased products (typically, by sending a follow-up email), e-commerce businesses can increase the number of reviews on their sites. Generally,...
Provided by American Express
-
Whitepapers
The New World of Project Based Work
Sep 2010
This SPI white paper, based on the 2010 PS Maturity Model Benchmark survey, analyzes the market for remote service delivery and explores how a product like Citrix® GoToAssist®...
Provided by Citrix Online
-
Whitepapers
How to Engage Your Prospects with Webinars
Sep 2010
Learn how to captivate your prospects in a Web 2.0 world and ultimately compel them to buy. This Best Practices Brief shows you how to engage your prospects with Webinars in 3 simple steps with...
Provided by Citrix Online
-
White Papers
Web Content Management Compass Guide - Q3 2010 - Evaluation of SDL Tridion
Aug 2010
In 2007, Tridion was acquired by SDL. This review covers Tridion products only. SDL has been a market leader in WCM since circa 2006 in the U.S., and several years earlier in Europe. The vendor...
Provided by Tridion B.V.
-
White Papers
Information About E-Commerce And Affiliate Marketing
Dec 2008
The introduction of the Internet coupled with the mass production and sales of computers in the late 70s and early 80s changed everyone's lives. It doesn't matter if one is young or old, black or...
Provided by www.Bestmanagementarticles.com
-
Podcasts
Why Upgrade to E-Business Suite HRMS Release 12.1 (PODCAST)
Oct 2010
Listen to Anand Subbaraman, Director for Oracle's E-Business Suite, talk about what's new in E-Business Suite HRMS Release 12.1. Find out the latest enhancements and how it can help organizations...
Provided by Oracle
-
White Papers
4 Steps to Creating an Interactive Website
Oct 2010
Are you getting the most from your online presence? Discover how to make your small business website work harder for you by utilizing blogs, ecommerce, and social media. It's easy to turn a basic...
Provided by Verio
-
White Papers
Taking Client Websites to the Next Level with Wordpress Customization
Oct 2010
If you think WordPress is just for blogging, think again. Download this guide for videos and demonstrations that show you how to support your customers with custom layouts and templates, plugins,...
Provided by Verio
-
White Papers
Resellers - Add Value with Easy to Install Applications
Oct 2010
Discover how a cPanel VPS hosting solution can solve website challenges with point and click simplicity and make you the one-stop shop for all of your customers' online needs. Download this guide...
Provided by Verio
-
White Papers
?Marketing Is A Philosophy,' Says Betsy Holden '82
Dec 2007
McKinsey & Co. Senior Adviser Betsy Holden '82 returned to the James L. Allen Center on Nov. 30 - this time as a guest lecturer. Holden, today a director of the Western Union Company in addition...
Provided by Northwestern University (Kellogg)
-
Webcasts
Beyond The Social Web
Apr 2010
The early days of the Web were focused around email and one-on-one communication. The Web then evolved into a valuable resource for information. Later, it became a media hub, and today it runs on...
Provided by Stanford University
-
White Papers
Get Savvy In Newer Media, Says Kotler In New Straits Times, Malaysia, Article
Jul 2007
ASIAN marketers, including those in Malaysia, need to acquire skills in using newer media such as blogs, podcasts, and buzz marketing, says international marketing guru Dr Philip Kotler. "Asian...
Provided by Northwestern University (Kellogg)
-
Whitepapers
DWBI - IBM Smart Analytics System: Working Smarter with Analytics
Nov 2010
Working smarter means being able to optimize and grow your business. The IBM Smart Analytics System is a ready-to-use analytics solution that turns information into insights and accelerates...
Provided by IBM
-
White Papers
A Qualitative Risk Analysis and Management Tool - CRAMM
Nov 2010
Facing the emerging challenges of the Internet era, managers and information security professionals in business and government should manage specific risks to their organizations to ensure...
Provided by Sans
-
White Papers
Legal Risks of uncontrolled email and web
Nov 2010
Access to email and the Internet is a business critical application for most organizations, but the attributes that make such resources so essential inevitably generate significant risks for...
Provided by Symantec
-
White Papers
Gartner Magic Quadrant for Secure Email Gateway
Nov 2010
This industry report covers the email gateway market. Gartner, Inc. positions Gartner in the Leaders quadrant in its 2010 Magic Quadrant for Secure Email Gateways (anti-spam, anti-virus, outbound...
Provided by Symantec
-
White Papers
Top Ten Web Threats and how to eliminate
Nov 2010
This paper raises real challenges for IT managers who have to protect the business against malware, keep internet bandwidth available for legitimate business needs and enforce acceptable use...
Provided by Symantec
-
White Papers
10 Things You Should Do Right Now To Boost Holiday Sales
Oct 2010
Before they even celebrate Halloween, online marketers are kicking off the holiday marketing season! What's in store for retailers? Just like last year, shoppers want bargains. The eMarketer's...
Provided by American Express
-
White Papers
7 Deadly Assumptions Of Online Marketing Success
Oct 2010
It's not really enough to have a website. These days you must create a total web presence, but you've also got to create strategy based on overall objectives. This is another way of saying unless...
Provided by American Express
-
White Papers
Freedom is outside the cubicle. Get work/life balance with LogMeIn Pro2
Nov 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer by you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
White Papers
Improve your work/life balance with premium remote access by LogMeIn Pro2
Nov 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer by you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
Whitepapers
BPM Case Study; WebSphere Lombardi Edition discovered $2 Million per quarter in savings.
Dec 2010
This large computer manufacturer is one of the world's leading computer systems companies. They design, build and customize products and services to satisfy a range of customer requirements. Their...
Provided by IBM
-
Webcasts
Facebook, Nielsen Take On Social Media Measurement
Sep 2009
Advertisers can now work with Nielsen to measure the impact of their ads on Facebook. Shelly Palmer of MediaBytes wonders what they'll do if they discover no one clicks.
Provided by iMedia Communications
-
White Papers
New Advertising Research Solution Assesses 'Connection' Between Consumers And Brand Messages
Oct 2009
This paper offers a full range of advertising research solutions to help clients make the best decisions at all stages of the advertising development process, and to maximize the return on their...
Provided by Ipsos
-
White Papers
Online Support On The Global Stage An SDL Management Briefing Paper
Sep 2007
Delivering customer support in local languages can be complex. There is a significant volume of content - of a magnitude several times greater than that in the sales and marketing environment - it...
Provided by SDL
-
White Papers
Counter Discourse: Advertising Technologies And Textual Impact
Jan 2009
In 1932, the author published Spilt Ink, a memoir of his time as Advertisement Director at Associated Newspapers Limited. The book offers a fascinating insight into the period in which newspaper...
Provided by University of Edinburgh
-
White Papers
Best Practices: Email Marketing Strategies For 2008
Jan 2008
This paper organizes Best Practices into four sections based on the chronology of the email marketing process. That process begins with data collection, i.e. email address data collection. Best...
Provided by Boca Networks.Com
-
White Papers
Email Marketing From Constant Contact: Build More Loyal Customers With Email Marketing
Oct 2008
Email marketing enables you to proactively communicate with your existing customers, prospects or members instead of passively waiting for them to return to your website, visit your store or...
Provided by Constant Contact
-
White Papers
Email Marketing From Constant Contact: Build More Loyal Customers With Email Marketing
Oct 2008
Email marketing enables you to proactively communicate with your existing customers, prospects or members instead of passively waiting for them to return to your website, visit your store or...
Provided by Constant Contact
-
White Papers
Best Practices: Email Marketing Strategies For 2008
Jan 2008
This paper organizes Best Practices into four sections based on the chronology of the email marketing process. That process begins with data collection, i.e. email address data collection. Best...
Provided by Boca Networks.Com
-
White Papers
Counter Discourse: Advertising Technologies And Textual Impact
Jan 2009
In 1932, the author published Spilt Ink, a memoir of his time as Advertisement Director at Associated Newspapers Limited. The book offers a fascinating insight into the period in which newspaper...
Provided by University of Edinburgh
-
White Papers
Online Support On The Global Stage An SDL Management Briefing Paper
Sep 2007
Delivering customer support in local languages can be complex. There is a significant volume of content - of a magnitude several times greater than that in the sales and marketing environment - it...
Provided by SDL
-
White Papers
New Advertising Research Solution Assesses 'Connection' Between Consumers And Brand Messages
Oct 2009
This paper offers a full range of advertising research solutions to help clients make the best decisions at all stages of the advertising development process, and to maximize the return on their...
Provided by Ipsos
-
Webcasts
Facebook, Nielsen Take On Social Media Measurement
Sep 2009
Advertisers can now work with Nielsen to measure the impact of their ads on Facebook. Shelly Palmer of MediaBytes wonders what they'll do if they discover no one clicks.
Provided by iMedia Communications
-
Whitepapers
BPM Case Study; WebSphere Lombardi Edition discovered $2 Million per quarter in savings.
Dec 2010
This large computer manufacturer is one of the world's leading computer systems companies. They design, build and customize products and services to satisfy a range of customer requirements. Their...
Provided by IBM
-
White Papers
Improve your work/life balance with premium remote access by LogMeIn Pro2
Nov 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer by you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
White Papers
Freedom is outside the cubicle. Get work/life balance with LogMeIn Pro2
Nov 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer by you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
White Papers
7 Deadly Assumptions Of Online Marketing Success
Oct 2010
It's not really enough to have a website. These days you must create a total web presence, but you've also got to create strategy based on overall objectives. This is another way of saying unless...
Provided by American Express
-
White Papers
10 Things You Should Do Right Now To Boost Holiday Sales
Oct 2010
Before they even celebrate Halloween, online marketers are kicking off the holiday marketing season! What's in store for retailers? Just like last year, shoppers want bargains. The eMarketer's...
Provided by American Express
-
White Papers
Top Ten Web Threats and how to eliminate
Nov 2010
This paper raises real challenges for IT managers who have to protect the business against malware, keep internet bandwidth available for legitimate business needs and enforce acceptable use...
Provided by Symantec
-
White Papers
Gartner Magic Quadrant for Secure Email Gateway
Nov 2010
This industry report covers the email gateway market. Gartner, Inc. positions Gartner in the Leaders quadrant in its 2010 Magic Quadrant for Secure Email Gateways (anti-spam, anti-virus, outbound...
Provided by Symantec
-
White Papers
Legal Risks of uncontrolled email and web
Nov 2010
Access to email and the Internet is a business critical application for most organizations, but the attributes that make such resources so essential inevitably generate significant risks for...
Provided by Symantec
-
White Papers
A Qualitative Risk Analysis and Management Tool - CRAMM
Nov 2010
Facing the emerging challenges of the Internet era, managers and information security professionals in business and government should manage specific risks to their organizations to ensure...
Provided by Sans
-
Whitepapers
DWBI - IBM Smart Analytics System: Working Smarter with Analytics
Nov 2010
Working smarter means being able to optimize and grow your business. The IBM Smart Analytics System is a ready-to-use analytics solution that turns information into insights and accelerates...
Provided by IBM
-
White Papers
Get Savvy In Newer Media, Says Kotler In New Straits Times, Malaysia, Article
Jul 2007
ASIAN marketers, including those in Malaysia, need to acquire skills in using newer media such as blogs, podcasts, and buzz marketing, says international marketing guru Dr Philip Kotler. "Asian...
Provided by Northwestern University (Kellogg)
-
Webcasts
Beyond The Social Web
Apr 2010
The early days of the Web were focused around email and one-on-one communication. The Web then evolved into a valuable resource for information. Later, it became a media hub, and today it runs on...
Provided by Stanford University
-
White Papers
?Marketing Is A Philosophy,' Says Betsy Holden '82
Dec 2007
McKinsey & Co. Senior Adviser Betsy Holden '82 returned to the James L. Allen Center on Nov. 30 - this time as a guest lecturer. Holden, today a director of the Western Union Company in addition...
Provided by Northwestern University (Kellogg)
-
White Papers
Resellers - Add Value with Easy to Install Applications
Oct 2010
Discover how a cPanel VPS hosting solution can solve website challenges with point and click simplicity and make you the one-stop shop for all of your customers' online needs. Download this guide...
Provided by Verio
-
White Papers
Taking Client Websites to the Next Level with Wordpress Customization
Oct 2010
If you think WordPress is just for blogging, think again. Download this guide for videos and demonstrations that show you how to support your customers with custom layouts and templates, plugins,...
Provided by Verio
-
White Papers
4 Steps to Creating an Interactive Website
Oct 2010
Are you getting the most from your online presence? Discover how to make your small business website work harder for you by utilizing blogs, ecommerce, and social media. It's easy to turn a basic...
Provided by Verio
-
Podcasts
Why Upgrade to E-Business Suite HRMS Release 12.1 (PODCAST)
Oct 2010
Listen to Anand Subbaraman, Director for Oracle's E-Business Suite, talk about what's new in E-Business Suite HRMS Release 12.1. Find out the latest enhancements and how it can help organizations...
Provided by Oracle
-
White Papers
Information About E-Commerce And Affiliate Marketing
Dec 2008
The introduction of the Internet coupled with the mass production and sales of computers in the late 70s and early 80s changed everyone's lives. It doesn't matter if one is young or old, black or...
Provided by www.Bestmanagementarticles.com
-
White Papers
Safer web browsing in four steps: Technology to help you reduce risk
Sep 2010
The web is now the cybercriminal's favored means of attack, with a newly infected website discovered every few seconds. Hijacked trusted sites, poisoned search results, fake anti-virus software...
Provided by Sophos
-
White Papers
Web Content Management Compass Guide - Q3 2010 - Evaluation of SDL Tridion
Aug 2010
In 2007, Tridion was acquired by SDL. This review covers Tridion products only. SDL has been a market leader in WCM since circa 2006 in the U.S., and several years earlier in Europe. The vendor...
Provided by Tridion B.V.
-
Whitepapers
How to Engage Your Prospects with Webinars
Sep 2010
Learn how to captivate your prospects in a Web 2.0 world and ultimately compel them to buy. This Best Practices Brief shows you how to engage your prospects with Webinars in 3 simple steps with...
Provided by Citrix Online
-
Whitepapers
The New World of Project Based Work
Sep 2010
This SPI white paper, based on the 2010 PS Maturity Model Benchmark survey, analyzes the market for remote service delivery and explores how a product like Citrix® GoToAssist®...
Provided by Citrix Online
-
White Papers
Pros and Cons Of Online Customer Product Reviews
Aug 2010
By asking customers to submit reviews of recently purchased products (typically, by sending a follow-up email), e-commerce businesses can increase the number of reviews on their sites. Generally,...
Provided by American Express
-
White Papers
Unstink Your Company Blog
Aug 2010
If you must write about your products and services (that's why you started this mess in the first place, right?), then sneak it in like product placement. That's right. Sneak it in there. For...
Provided by American Express
-
White Papers
Rethink Your Email Marketing
Aug 2010
A recent survey reported that over 93 percent of people have an opt-in daily contact with a brand via email. It also said only 15 percent of Facebook users and 5 percent of Twitter users have a...
Provided by American Express
-
White Papers
Search Marketing, Twitter-Style!
Aug 2010
By now, plenty of businesses get the concept of search marketing: ensuring that customers can find you when they do searches on major search engines like Google or Bing. But you can do search...
Provided by American Express
-
White Papers
3 Ways To Make Your Online Marketing More Targeted
Sep 2010
The options for small businesses to market their products and services online are numerous. In fact, many marketers' efforts to promote online are fragmented and can result in significant waste of...
Provided by American Express
-
White Papers
Wise Man Marketing
Jan 2010
Publish an online survey and advertise it on a website, or via email, and like a billboard by the side of a major road junction, your message will appear in front of people. But unlike a billboard...
Provided by CompareCRM.com
-
White Papers
Ten Reasons Why Online Surveys Are The Future Of Marketing
Jan 2010
Customers are tough cookies. They're extremely media aware and increasingly cynical - it's a clever marketer who can get under their skin. Online surveys reinvent the traditional format and offer...
Provided by CompareCRM.com
-
White Papers
Wilson Tool International - CRM Business Transformation Study
Sep 2010
Take a look at how this leading producer of tooling systems for sheet metal manufacturers positioned itself for growth with e-commerce solutions from SAP. Besides improving customer service and...
Provided by SAP
-
White Papers
Are You Ready For The Trend Toward Marketing Automation?
Oct 2009
Marketing is becoming automated. That's a fast-growing trend illustrated by yet another marketing automation company getting venture money. Marketing technology company HubSpot just announced a...
Provided by American Express
-
White Papers
Making Your Website Usable For Customers
Jun 2009
There is a very interesting and telling story behind why Google displays only 10 search results by default. Well known Googler Marissa Mayer, the company's Vice-President of Search Product and...
Provided by American Express
-
White Papers
How To Get The Most Out Of Web Analytics Data
May 2009
Information is a precious resource for businesses. With it, a company can understand customer behavior, market trends, and competitors. Yet despite the sheer volume of information available to...
Provided by American Express
-
White Papers
The ROI Myth - Measuring What Actually Matters Online
Jul 2009
Often one looks at the amount of time that someone spends on the site or any given page and congratulate ourselves for a higher number. The problem is that sometimes if your time spent on your...
Provided by American Express
-
White Papers
Rethink Your Email Marketing
Aug 2010
A recent survey reported that over 93 percent of people have an opt-in daily contact with a brand via email. It also said only 15 percent of Facebook users and 5 percent of Twitter users have a...
Provided by American Express
-
White Papers
Unstink Your Company Blog
Aug 2010
If you must write about your products and services (that's why you started this mess in the first place, right?), then sneak it in like product placement. That's right. Sneak it in there. For...
Provided by American Express
-
White Papers
Pros and Cons Of Online Customer Product Reviews
Aug 2010
By asking customers to submit reviews of recently purchased products (typically, by sending a follow-up email), e-commerce businesses can increase the number of reviews on their sites. Generally,...
Provided by American Express
-
Whitepapers
The New World of Project Based Work
Sep 2010
This SPI white paper, based on the 2010 PS Maturity Model Benchmark survey, analyzes the market for remote service delivery and explores how a product like Citrix® GoToAssist®...
Provided by Citrix Online
-
Whitepapers
How to Engage Your Prospects with Webinars
Sep 2010
Learn how to captivate your prospects in a Web 2.0 world and ultimately compel them to buy. This Best Practices Brief shows you how to engage your prospects with Webinars in 3 simple steps with...
Provided by Citrix Online
-
White Papers
Web Content Management Compass Guide - Q3 2010 - Evaluation of SDL Tridion
Aug 2010
In 2007, Tridion was acquired by SDL. This review covers Tridion products only. SDL has been a market leader in WCM since circa 2006 in the U.S., and several years earlier in Europe. The vendor...
Provided by Tridion B.V.
-
White Papers
Safer web browsing in four steps: Technology to help you reduce risk
Sep 2010
The web is now the cybercriminal's favored means of attack, with a newly infected website discovered every few seconds. Hijacked trusted sites, poisoned search results, fake anti-virus software...
Provided by Sophos
-
White Papers
Information About E-Commerce And Affiliate Marketing
Dec 2008
The introduction of the Internet coupled with the mass production and sales of computers in the late 70s and early 80s changed everyone's lives. It doesn't matter if one is young or old, black or...
Provided by www.Bestmanagementarticles.com
-
Podcasts
Why Upgrade to E-Business Suite HRMS Release 12.1 (PODCAST)
Oct 2010
Listen to Anand Subbaraman, Director for Oracle's E-Business Suite, talk about what's new in E-Business Suite HRMS Release 12.1. Find out the latest enhancements and how it can help organizations...
Provided by Oracle
-
White Papers
4 Steps to Creating an Interactive Website
Oct 2010
Are you getting the most from your online presence? Discover how to make your small business website work harder for you by utilizing blogs, ecommerce, and social media. It's easy to turn a basic...
Provided by Verio
-
White Papers
Taking Client Websites to the Next Level with Wordpress Customization
Oct 2010
If you think WordPress is just for blogging, think again. Download this guide for videos and demonstrations that show you how to support your customers with custom layouts and templates, plugins,...
Provided by Verio
-
White Papers
Resellers - Add Value with Easy to Install Applications
Oct 2010
Discover how a cPanel VPS hosting solution can solve website challenges with point and click simplicity and make you the one-stop shop for all of your customers' online needs. Download this guide...
Provided by Verio
-
White Papers
?Marketing Is A Philosophy,' Says Betsy Holden '82
Dec 2007
McKinsey & Co. Senior Adviser Betsy Holden '82 returned to the James L. Allen Center on Nov. 30 - this time as a guest lecturer. Holden, today a director of the Western Union Company in addition...
Provided by Northwestern University (Kellogg)
-
Webcasts
Beyond The Social Web
Apr 2010
The early days of the Web were focused around email and one-on-one communication. The Web then evolved into a valuable resource for information. Later, it became a media hub, and today it runs on...
Provided by Stanford University
-
White Papers
Get Savvy In Newer Media, Says Kotler In New Straits Times, Malaysia, Article
Jul 2007
ASIAN marketers, including those in Malaysia, need to acquire skills in using newer media such as blogs, podcasts, and buzz marketing, says international marketing guru Dr Philip Kotler. "Asian...
Provided by Northwestern University (Kellogg)
-
Whitepapers
DWBI - IBM Smart Analytics System: Working Smarter with Analytics
Nov 2010
Working smarter means being able to optimize and grow your business. The IBM Smart Analytics System is a ready-to-use analytics solution that turns information into insights and accelerates...
Provided by IBM
-
White Papers
A Qualitative Risk Analysis and Management Tool - CRAMM
Nov 2010
Facing the emerging challenges of the Internet era, managers and information security professionals in business and government should manage specific risks to their organizations to ensure...
Provided by Sans
-
White Papers
Legal Risks of uncontrolled email and web
Nov 2010
Access to email and the Internet is a business critical application for most organizations, but the attributes that make such resources so essential inevitably generate significant risks for...
Provided by Symantec
-
White Papers
Gartner Magic Quadrant for Secure Email Gateway
Nov 2010
This industry report covers the email gateway market. Gartner, Inc. positions Gartner in the Leaders quadrant in its 2010 Magic Quadrant for Secure Email Gateways (anti-spam, anti-virus, outbound...
Provided by Symantec
-
White Papers
Top Ten Web Threats and how to eliminate
Nov 2010
This paper raises real challenges for IT managers who have to protect the business against malware, keep internet bandwidth available for legitimate business needs and enforce acceptable use...
Provided by Symantec
-
White Papers
10 Things You Should Do Right Now To Boost Holiday Sales
Oct 2010
Before they even celebrate Halloween, online marketers are kicking off the holiday marketing season! What's in store for retailers? Just like last year, shoppers want bargains. The eMarketer's...
Provided by American Express
-
White Papers
7 Deadly Assumptions Of Online Marketing Success
Oct 2010
It's not really enough to have a website. These days you must create a total web presence, but you've also got to create strategy based on overall objectives. This is another way of saying unless...
Provided by American Express
-
White Papers
Freedom is outside the cubicle. Get work/life balance with LogMeIn Pro2
Nov 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer by you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
White Papers
Improve your work/life balance with premium remote access by LogMeIn Pro2
Nov 2010
Life is freer outside the office - and with LogMeIn Pro2. With premium remote access to your computer by you can be in two places at once. Update a file while you're enjoying a long lunch. Share...
Provided by LogMeIn
-
Whitepapers
BPM Case Study; WebSphere Lombardi Edition discovered $2 Million per quarter in savings.
Dec 2010
This large computer manufacturer is one of the world's leading computer systems companies. They design, build and customize products and services to satisfy a range of customer requirements. Their...
Provided by IBM
-
Webcasts
Facebook, Nielsen Take On Social Media Measurement
Sep 2009
Advertisers can now work with Nielsen to measure the impact of their ads on Facebook. Shelly Palmer of MediaBytes wonders what they'll do if they discover no one clicks.
Provided by iMedia Communications
-
White Papers
New Advertising Research Solution Assesses 'Connection' Between Consumers And Brand Messages
Oct 2009
This paper offers a full range of advertising research solutions to help clients make the best decisions at all stages of the advertising development process, and to maximize the return on their...
Provided by Ipsos
-
White Papers
Online Support On The Global Stage An SDL Management Briefing Paper
Sep 2007
Delivering customer support in local languages can be complex. There is a significant volume of content - of a magnitude several times greater than that in the sales and marketing environment - it...
Provided by SDL
-
White Papers
Counter Discourse: Advertising Technologies And Textual Impact
Jan 2009
In 1932, the author published Spilt Ink, a memoir of his time as Advertisement Director at Associated Newspapers Limited. The book offers a fascinating insight into the period in which newspaper...
Provided by University of Edinburgh
-
White Papers
Best Practices: Email Marketing Strategies For 2008
Jan 2008
This paper organizes Best Practices into four sections based on the chronology of the email marketing process. That process begins with data collection, i.e. email address data collection. Best...
Provided by Boca Networks.Com
-
White Papers
Email Marketing From Constant Contact: Build More Loyal Customers With Email Marketing
Oct 2008
Email marketing enables you to proactively communicate with your existing customers, prospects or members instead of passively waiting for them to return to your website, visit your store or...
Provided by Constant Contact
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White Papers
Your Guide To Email Marketing: A Cost Effective Way To Reach Your Customers And Prospects
Sep 2010
This white paper is to provide you with a guide to email marketing so that you will ultimately increase your return on investment. After reading through this white paper, you should be well on...
Provided by Sage Software
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White Papers
How Email Marketing Can Help You Reach Your 2009 Business Targets
Jan 2009
Email marketing isn't necessarily 'The easy way' out of this dilemma - it requires some thought and consistent application - but it is by far the best candidate for a solution to the problem...
Provided by Doctor Net
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White Papers
The Impact Of Product Strategies On The Viral Growth Of Internet Businesses
Mar 2010
The exponential growth of users on internet sites is a much desired outcome but one that is difficult to orchestrate. The research proposed will examine how internet based startups achieve viral...
Provided by Case Western Reserve University
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White Papers
Fit Does Matter! An Empirical Study On Product Fit Uncertainty In Online Marketplaces
Sep 2010
This paper examines the antecedents and consequences of product uncertainty in online marketplaces by conceptualizing the dimensions of product uncertainty - description uncertainty (identifying...
Provided by Temple University
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Webcasts
Global Recession A Catalyst For Change In The Advertising Industry
Jul 2009
The downward spiral of the global economy is having some serious implications for the advertising industry, says Steve Henry. "In advertising, they're here to fuel demand - which is a good thing....
Provided by INSEAD
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White Papers
Scaling Your Internet Business
Mar 2009
This paper describes how to grow your web-based Internet business with a focus on using GoGrid cloud computing infrastructure to achieve maximum scale. It is not a detailed how-to document, but...
Provided by GoGrid
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White Papers
Market Integration, Portfolio Correlation: A DCC Analysis For Seven Asian Emerging Markets
Jun 2008
This research empirically investigates the market integration impact on the correlation between the local market portfolio and the regional market portfolio, for seven Asian emerging markets....
Provided by Massey University
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White Papers
Brave New World
Dec 2010
The strategic implications of the Internet are far reaching - for global commerce, for global marketing, and for global marketing research in this era. The full direction, scope, and impact of the...
Provided by Decision Analyst
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White Papers
A New Debate
Dec 2010
Few people outside of researchers have noticed - or cared - about evolving preferences in data collection platforms, from mail to telephone to the Internet. But in marketing research circles, the...
Provided by Decision Analyst
