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international marketing
(46 results)-
White Papers
Why Winning The Wallets Of China's Consumers Is Harder Than You Think
Dec 2007
Although they often behave like the new global citizens, China's modern consumers have many unique traits that aren't immediately obvious to marketers. New research into buying habits and brand...
Provided by Accenture
-
White Papers
Emphasizing Foreign Language Use To International Marketing Students: A Situational Exercise That Mimics Real-World Challenges
Jan 2008
An international marketing exercise consists of students orally providing an introduction in a chosen foreign language of what they, as potential salespeople, might say to a client in that...
Provided by Boise State University
-
White Papers
Global Market Integration: An Alternative Measure And Its Application
Jan 2009
Many previous studies of international markets have attempted to measure integration by correlations among broad stock market indexes. Yet such correlations have been found to poorly mimic other...
Provided by University of California, Los Angeles (Anderson)
-
White Papers
How To Get Information For Next To Nothing
Jul 2009
There is no point reinventing a wheel and there are many metaphorical wheels available to the market researcher. The expert desk researcher can quickly and inexpensively dig out data from a wide...
Provided by B2B International
-
White Papers
Marketing Strategies In A Recession
Aug 2009
This white paper takes the form of a synopsis to a Marketing Strategy Survey which was conducted in February 2009, a time when companies around the world were assumed to be feeling the effects of...
Provided by B2B International
-
White Papers
Faar Fact International Marketing
Oct 2009
Successful marketing leads to sales. Your company likely has a domestic marketing plan in place already. However, before selling products or services abroad, it is essential to develop an...
Provided by Virginia Economic Development Partnership International Trade
-
White Papers
Culture Study In International Marketing: A Critical Review And Suggestions For Future Research
Apr 2008
The purpose of this paper is to present a critical review of culture study streams in international marketing and offer suggestions for future development. A comprehensive review of earlier and...
Provided by Emerald Group Publishing
-
White Papers
International Marketing And Freer Trade Among Nations
Dec 2008
This paper discusses international marketing's role in increased global trade. The purpose of marketing, of course, is to increase sales of goods and services. International marketing continues to...
Provided by EuroJournals
-
Webcasts
The Benefit Of Big
Feb 2008
Set your business model sites to large. Think globally, use multiple languages, and build your software products to be scalable. Not only will this improve your own company's growth, says Google...
Provided by Stanford University
-
White Papers
Government Strategies For Market Involvement In Road Infrastructure Planning: An International Overview
Oct 2009
This paper aims to provide an overview of these changes in infrastructure planning in the United States of America, the United Kingdom and the Netherlands. This paper argues that the approaches...
Provided by University of Groningen
-
White Papers
Determinants Of International Advertising Agencies Entry Taiwan Market
Jan 2009
This paper measured the range difference between established time and entering Taiwan market time, cultural differences, five years average growth rate of GDP per capita, five years average growth...
Provided by National Sun Yat-Sen University
-
White Papers
Concentration Levels In The U.S. Advertising And Marketing Services Industry: Myth Vs. Reality
Sep 2008
This paper analyzes changes in concentration levels in the U.S. Advertising and Marketing Services (A&MS) industry using publicly released data that have been largely ignored in past discussions...
Provided by Harvard Business School
-
White Papers
What Makes The Bonding Stick? A Natural Experiment Involving The Supreme Court And Cross-Listed Firms
Jan 2011
Using a natural experiment to overcome the empirical challenges facing the debate over the bonding hypothesis, the authors analyze markets' reaction to a sudden radical change in the world of...
Provided by Harvard Business School
-
White Papers
Multinational Firms, Labor Market Discrimination, And The Capture Of Competitive Advantage By Exploiting The Social Divide
Jan 2011
The organizational theory of the multinational firm holds that foreignness is a liability, and specifically that lack of embeddedness in host-country social networks is a source of competitive...
Provided by Harvard Business School
-
White Papers
Scenario Of Glocal Marketing And Glocal Marketing As An Answer To The Globalization And Localization: Action On Glocal Market And Marketing Strategy
Mar 2009
The glocalization allows the enterprise, which has no global products to give answer to the global market, and the enterprise, which has global products and accepts to adapt them to the local...
Provided by Vilniaus Universiteto Leidykla
-
White Papers
Importance Of The Product Country-Of-Origin Factor On Purchasing Process In The Context Of Globalization
Apr 2009
Globalization is raising the country-of-origin importance question in the new light. It seems that the importance of country-of-origin (COO) factor has to go down, since both manufacturing and...
Provided by Vilnius University
-
White Papers
Taxation And International Migration Of Superstars: Evidence From The European Football Market
Nov 2010
This paper analyzes the effects of top earnings tax rates on the international migration of top football players in Europe. The authors construct a panel data set of top earnings tax rates,...
Provided by National Bureau of Economic Research
-
White Papers
U.S. Foreign-Exchange-Market Intervention During The Volcker-Greenspan Era
Sep 2010
The Federal Reserve abandoned foreign-exchange-market intervention because it conflicted with the System's commitment to price stability. By the early 1980s, economists generally concluded that,...
Provided by National Bureau of Economic Research
-
White Papers
Virtual Borders: Online Nominal Rigidities And International Market Segmentation
Jan 2010
The authors study a dataset of online book prices for a number of US and Canadian retailers. They believe their dataset is well suited to this task for a number of reasons: data for multiple...
Provided by National Bureau of Economic Research
-
White Papers
Production In General Equilibrium With Incomplete Markets
Mar 2009
Short and long run production is introduced in a two period general equilibrium model with incomplete markets, where firms are profit maximizes. They maximize profits in the long run, which imply...
Provided by University of York
-
White Papers
Endogenous Market Structure And Foreign Market Entry
Nov 2009
Models dealing with cross-border acquisitions versus greenfield investment usually assume that the entry of a foreign firm into a market has effects on the outputs of all domestic firms in that...
Provided by National Bureau of Economic Research
-
Webcasts
Business Answers: Most Effective Marketing & Going Global
Mar 2011
Alfred Edmond, multimedia editor-at-large for Black Enterprise, and Cameron Johnson, a serial entrepreneur and author, answer viewer questions about the most effective forms of marketing and...
Provided by American Express Company
-
White Papers
Networks And Buyer Behaviour At The Base Of The Pyramid (BOP)
Aug 2008
Networks traditionally have been studied in the context of areas such as industrial marketing in developed country markets and economics and sociology (focusing on livelihoods) in developing...
Provided by University of Western Sydney
-
White Papers
Cooperative And Competitive Relationship Strategies In Supply Chains: Evidence From Russian Market
Aug 2008
Supply Chain Management (SCM) - is one of the most popular and rapidly developing concepts in the field of strategic management, marketing and logistics in past decade. It was conceptualized as...
Provided by IMP Group
-
White Papers
Interaction Perspectives Of Individuals And Destination Marketing Organizations In The Tourism Network Of Australia
Aug 2008
This paper seeks to assess the nature, perspectives and characteristics of interactions in the tourism network in Australia. The pattern of interactions between network participants is crucial in...
Provided by Deakin University
-
White Papers
The Role Of Trust, Adaptation And Dependence In Chinese Business Relationships: The Case Of A Multinational Pharmaceutical
Aug 2008
The reduction in trade barriers and increased opportunities to trade in the world's most populous country has resulted in profound interest in the Chinese market. Although there is potential to...
Provided by IMP Group
-
White Papers
Business Networks And Retail Internationalization: A Case Analysis In The Fashion Industry
Sep 2009
The aim of the paper is to propose some evidence on the relationship between business networks and retail internationalization. Specific aim of the paper is to investigate to what extent business...
Provided by Universita Degli Studi di Perugia
-
White Papers
Italian Small And Medium Enterprises In China. Relationships And Cultural Distances Throughout The Supply Chain
Aug 2010
Small and Medium Enterprises (SMEs) that wish to penetrate foreign markets, need to find resources and competences that a single company cannot control alone (Harold et al., 2000). For this...
Provided by University of Milano - Bicocca
-
White Papers
Comparative Inquiry Into The Axiom Of Business Relationship Management: Insights From Japanese And Australian Manufacturers
Aug 2010
The Industrial Marketing and Purchasing (IMP) Group researchers have generated rich account of an evolution of business relationship and a co-evolution of organisations through the relationship....
Provided by Curtin University of Technology
-
White Papers
Agents Of Globality: The Role Of Cultural Intermediaries In The Wine Markets Of Japan And Singapore
Aug 2010
Wine serves as a significant marker of societal, and market change in societies which are not traditionally wine drinking. Thus, there is an opportunity to look at those individuals who serve to...
Provided by Carleton University
-
White Papers
Connecting Temporal And Spatial Dimensions In Business Practice - With Application To Globalization Of Markets
Aug 2010
The purpose of the paper is to develop a conceptual framework for analysis of time/space configurations in a business practice perspective on network dynamics. The authors regard business practice...
Provided by Stockholm School of Economics
-
White Papers
Is Market Orientation Driving Relational Capabilities Development? The Case Of Russian Industrial Firms
Sep 2009
The paper investigates the role of market orientation as a driver of the development of relational capabilities in Russian firms. The paper tests the role of market orientation not only as a...
Provided by Lancaster University
-
White Papers
Marketing Of Project Management In An Oil-Rich Developing Country
Sep 2008
For over five years, the authors have been marketing, implementing, and conducting training on project management software packages in Nigeria, a major oil producing country. Opportunities should...
Provided by PM World Today
-
White Papers
Alternative Methods Of Convergence Toward U.S. Market And Legal Regulations: Cross-Listing Vs. Merging With U.S. Bidders
Jun 2007
Non-U.S. firms have two options to converge toward U.S. capital market and legal regulations - to cross-list in the U.S. or to agree to be acquired by a U.S. bidder. The authors show that...
Provided by University of Arkansas
-
White Papers
Decomposing The Behavior Of Foreign Portfolio Investors: Evidence From China And India
Sep 2007
There is an ongoing debate over the role that equity markets play in determining and influencing international equity flows. This paper describes the large portfolio equity flows into China and...
Provided by University of Northern Colorado
-
Whitepapers
Transformed Telcos Can Build Businesses as Other Enterprises Face Transformation
Jul 2011
Telecoms operators often don't realize how admired they are in other industries for how well they have transformed their sector. They have huge potential selling those services to enterprises that...
Provided by SAP
-
White Papers
Pricing Of The Currency Risk In Stock Markets: Evidence From Finland And Sweden 1970-2005
Apr 2008
In this paper, the authors investigate whether global, local and currency risks are priced in two Nordic stock markets using conditional international asset pricing models. They take the view of...
Provided by Bank of Finland
-
White Papers
How Asymmetric Is U.S. Stock Market Volatility?
Nov 2007
This paper explores the asymmetry that is the difference in the volatility response to positive and negative return shocks, in the volatility predictions of asymmetric time series models, implied...
Provided by University of Oklahoma
-
White Papers
Empirical Analysis Of Herding Behavior In Global Markets: Evidence From Industry Stock Returns
Dec 2007
This paper examines investors' herding behavior in an international setting. Using different measures of the cross-sectional dispersions of industry stock returns, the authors find supportive...
Provided by Drexel University
-
White Papers
China's Affiliate Marketing Woes
Nov 2007
The affiliate channel might just be the way to cut through Western-Asian cultural barriers in online marketing, especially in China. A major disconnect that exists in many of the Asian markets is...
Provided by iMedia Communications
-
Whitepapers
Keeping Up with the Mobile Consumer
Mar 2012
In RSR's collective years in the retail industry they have rarely seen a technology act as such a galvanizing force on the retail industry - and in a positive way - than consumer mobile. It is a...
Provided by SAP
-
White Papers
To Segment Or Not To Segment Markets? A Note On The Profitability Of Market Segmentation For An International Oligopoly
May 2010
Recent research on endogenous market segmentation finds that a monopoly's expected profit under perfectly segmented markets increases (relative to its profits under perfectly integrated markets)...
Provided by Lund University
-
White Papers
Empirical Analysis Of Herding Behavior In Global Markets: Evidence From Industry Stock Returns
Dec 2007
This paper examines investors' herding behavior in an international setting. Using different measures of the cross-sectional dispersions of industry stock returns, the authors find supportive...
Provided by Drexel University
-
White Papers
How Asymmetric Is U.S. Stock Market Volatility?
Nov 2007
This paper explores the asymmetry that is the difference in the volatility response to positive and negative return shocks, in the volatility predictions of asymmetric time series models, implied...
Provided by University of Oklahoma
-
White Papers
Pricing Of The Currency Risk In Stock Markets: Evidence From Finland And Sweden 1970-2005
Apr 2008
In this paper, the authors investigate whether global, local and currency risks are priced in two Nordic stock markets using conditional international asset pricing models. They take the view of...
Provided by Bank of Finland
-
Whitepapers
Transformed Telcos Can Build Businesses as Other Enterprises Face Transformation
Jul 2011
Telecoms operators often don't realize how admired they are in other industries for how well they have transformed their sector. They have huge potential selling those services to enterprises that...
Provided by SAP
-
White Papers
Decomposing The Behavior Of Foreign Portfolio Investors: Evidence From China And India
Sep 2007
There is an ongoing debate over the role that equity markets play in determining and influencing international equity flows. This paper describes the large portfolio equity flows into China and...
Provided by University of Northern Colorado
-
White Papers
Alternative Methods Of Convergence Toward U.S. Market And Legal Regulations: Cross-Listing Vs. Merging With U.S. Bidders
Jun 2007
Non-U.S. firms have two options to converge toward U.S. capital market and legal regulations - to cross-list in the U.S. or to agree to be acquired by a U.S. bidder. The authors show that...
Provided by University of Arkansas
-
White Papers
Marketing Of Project Management In An Oil-Rich Developing Country
Sep 2008
For over five years, the authors have been marketing, implementing, and conducting training on project management software packages in Nigeria, a major oil producing country. Opportunities should...
Provided by PM World Today
-
White Papers
Is Market Orientation Driving Relational Capabilities Development? The Case Of Russian Industrial Firms
Sep 2009
The paper investigates the role of market orientation as a driver of the development of relational capabilities in Russian firms. The paper tests the role of market orientation not only as a...
Provided by Lancaster University
-
White Papers
Connecting Temporal And Spatial Dimensions In Business Practice - With Application To Globalization Of Markets
Aug 2010
The purpose of the paper is to develop a conceptual framework for analysis of time/space configurations in a business practice perspective on network dynamics. The authors regard business practice...
Provided by Stockholm School of Economics
-
White Papers
Agents Of Globality: The Role Of Cultural Intermediaries In The Wine Markets Of Japan And Singapore
Aug 2010
Wine serves as a significant marker of societal, and market change in societies which are not traditionally wine drinking. Thus, there is an opportunity to look at those individuals who serve to...
Provided by Carleton University
-
White Papers
Comparative Inquiry Into The Axiom Of Business Relationship Management: Insights From Japanese And Australian Manufacturers
Aug 2010
The Industrial Marketing and Purchasing (IMP) Group researchers have generated rich account of an evolution of business relationship and a co-evolution of organisations through the relationship....
Provided by Curtin University of Technology
-
White Papers
Italian Small And Medium Enterprises In China. Relationships And Cultural Distances Throughout The Supply Chain
Aug 2010
Small and Medium Enterprises (SMEs) that wish to penetrate foreign markets, need to find resources and competences that a single company cannot control alone (Harold et al., 2000). For this...
Provided by University of Milano - Bicocca
-
White Papers
Business Networks And Retail Internationalization: A Case Analysis In The Fashion Industry
Sep 2009
The aim of the paper is to propose some evidence on the relationship between business networks and retail internationalization. Specific aim of the paper is to investigate to what extent business...
Provided by Universita Degli Studi di Perugia
-
White Papers
The Role Of Trust, Adaptation And Dependence In Chinese Business Relationships: The Case Of A Multinational Pharmaceutical
Aug 2008
The reduction in trade barriers and increased opportunities to trade in the world's most populous country has resulted in profound interest in the Chinese market. Although there is potential to...
Provided by IMP Group
-
White Papers
Interaction Perspectives Of Individuals And Destination Marketing Organizations In The Tourism Network Of Australia
Aug 2008
This paper seeks to assess the nature, perspectives and characteristics of interactions in the tourism network in Australia. The pattern of interactions between network participants is crucial in...
Provided by Deakin University
-
White Papers
Cooperative And Competitive Relationship Strategies In Supply Chains: Evidence From Russian Market
Aug 2008
Supply Chain Management (SCM) - is one of the most popular and rapidly developing concepts in the field of strategic management, marketing and logistics in past decade. It was conceptualized as...
Provided by IMP Group
-
White Papers
Networks And Buyer Behaviour At The Base Of The Pyramid (BOP)
Aug 2008
Networks traditionally have been studied in the context of areas such as industrial marketing in developed country markets and economics and sociology (focusing on livelihoods) in developing...
Provided by University of Western Sydney
-
Webcasts
Business Answers: Most Effective Marketing & Going Global
Mar 2011
Alfred Edmond, multimedia editor-at-large for Black Enterprise, and Cameron Johnson, a serial entrepreneur and author, answer viewer questions about the most effective forms of marketing and...
Provided by American Express Company
-
White Papers
Endogenous Market Structure And Foreign Market Entry
Nov 2009
Models dealing with cross-border acquisitions versus greenfield investment usually assume that the entry of a foreign firm into a market has effects on the outputs of all domestic firms in that...
Provided by National Bureau of Economic Research
-
White Papers
Production In General Equilibrium With Incomplete Markets
Mar 2009
Short and long run production is introduced in a two period general equilibrium model with incomplete markets, where firms are profit maximizes. They maximize profits in the long run, which imply...
Provided by University of York
-
White Papers
Virtual Borders: Online Nominal Rigidities And International Market Segmentation
Jan 2010
The authors study a dataset of online book prices for a number of US and Canadian retailers. They believe their dataset is well suited to this task for a number of reasons: data for multiple...
Provided by National Bureau of Economic Research
-
White Papers
U.S. Foreign-Exchange-Market Intervention During The Volcker-Greenspan Era
Sep 2010
The Federal Reserve abandoned foreign-exchange-market intervention because it conflicted with the System's commitment to price stability. By the early 1980s, economists generally concluded that,...
Provided by National Bureau of Economic Research
-
White Papers
Taxation And International Migration Of Superstars: Evidence From The European Football Market
Nov 2010
This paper analyzes the effects of top earnings tax rates on the international migration of top football players in Europe. The authors construct a panel data set of top earnings tax rates,...
Provided by National Bureau of Economic Research
-
White Papers
Importance Of The Product Country-Of-Origin Factor On Purchasing Process In The Context Of Globalization
Apr 2009
Globalization is raising the country-of-origin importance question in the new light. It seems that the importance of country-of-origin (COO) factor has to go down, since both manufacturing and...
Provided by Vilnius University
-
White Papers
Scenario Of Glocal Marketing And Glocal Marketing As An Answer To The Globalization And Localization: Action On Glocal Market And Marketing Strategy
Mar 2009
The glocalization allows the enterprise, which has no global products to give answer to the global market, and the enterprise, which has global products and accepts to adapt them to the local...
Provided by Vilniaus Universiteto Leidykla
-
White Papers
Multinational Firms, Labor Market Discrimination, And The Capture Of Competitive Advantage By Exploiting The Social Divide
Jan 2011
The organizational theory of the multinational firm holds that foreignness is a liability, and specifically that lack of embeddedness in host-country social networks is a source of competitive...
Provided by Harvard Business School
-
White Papers
What Makes The Bonding Stick? A Natural Experiment Involving The Supreme Court And Cross-Listed Firms
Jan 2011
Using a natural experiment to overcome the empirical challenges facing the debate over the bonding hypothesis, the authors analyze markets' reaction to a sudden radical change in the world of...
Provided by Harvard Business School
-
White Papers
Concentration Levels In The U.S. Advertising And Marketing Services Industry: Myth Vs. Reality
Sep 2008
This paper analyzes changes in concentration levels in the U.S. Advertising and Marketing Services (A&MS) industry using publicly released data that have been largely ignored in past discussions...
Provided by Harvard Business School
-
White Papers
Determinants Of International Advertising Agencies Entry Taiwan Market
Jan 2009
This paper measured the range difference between established time and entering Taiwan market time, cultural differences, five years average growth rate of GDP per capita, five years average growth...
Provided by National Sun Yat-Sen University
-
White Papers
Government Strategies For Market Involvement In Road Infrastructure Planning: An International Overview
Oct 2009
This paper aims to provide an overview of these changes in infrastructure planning in the United States of America, the United Kingdom and the Netherlands. This paper argues that the approaches...
Provided by University of Groningen
-
Webcasts
The Benefit Of Big
Feb 2008
Set your business model sites to large. Think globally, use multiple languages, and build your software products to be scalable. Not only will this improve your own company's growth, says Google...
Provided by Stanford University
-
White Papers
International Marketing And Freer Trade Among Nations
Dec 2008
This paper discusses international marketing's role in increased global trade. The purpose of marketing, of course, is to increase sales of goods and services. International marketing continues to...
Provided by EuroJournals
-
White Papers
Culture Study In International Marketing: A Critical Review And Suggestions For Future Research
Apr 2008
The purpose of this paper is to present a critical review of culture study streams in international marketing and offer suggestions for future development. A comprehensive review of earlier and...
Provided by Emerald Group Publishing
-
White Papers
Faar Fact International Marketing
Oct 2009
Successful marketing leads to sales. Your company likely has a domestic marketing plan in place already. However, before selling products or services abroad, it is essential to develop an...
Provided by Virginia Economic Development Partnership International Trade
-
White Papers
Marketing Strategies In A Recession
Aug 2009
This white paper takes the form of a synopsis to a Marketing Strategy Survey which was conducted in February 2009, a time when companies around the world were assumed to be feeling the effects of...
Provided by B2B International
-
White Papers
How To Get Information For Next To Nothing
Jul 2009
There is no point reinventing a wheel and there are many metaphorical wheels available to the market researcher. The expert desk researcher can quickly and inexpensively dig out data from a wide...
Provided by B2B International
-
White Papers
Global Market Integration: An Alternative Measure And Its Application
Jan 2009
Many previous studies of international markets have attempted to measure integration by correlations among broad stock market indexes. Yet such correlations have been found to poorly mimic other...
Provided by University of California, Los Angeles (Anderson)
-
White Papers
Emphasizing Foreign Language Use To International Marketing Students: A Situational Exercise That Mimics Real-World Challenges
Jan 2008
An international marketing exercise consists of students orally providing an introduction in a chosen foreign language of what they, as potential salespeople, might say to a client in that...
Provided by Boise State University
-
White Papers
Why Winning The Wallets Of China's Consumers Is Harder Than You Think
Dec 2007
Although they often behave like the new global citizens, China's modern consumers have many unique traits that aren't immediately obvious to marketers. New research into buying habits and brand...
Provided by Accenture
-
White Papers
Emphasizing Foreign Language Use To International Marketing Students: A Situational Exercise That Mimics Real-World Challenges
Jan 2008
An international marketing exercise consists of students orally providing an introduction in a chosen foreign language of what they, as potential salespeople, might say to a client in that...
Provided by Boise State University
-
White Papers
Global Market Integration: An Alternative Measure And Its Application
Jan 2009
Many previous studies of international markets have attempted to measure integration by correlations among broad stock market indexes. Yet such correlations have been found to poorly mimic other...
Provided by University of California, Los Angeles (Anderson)
-
White Papers
How To Get Information For Next To Nothing
Jul 2009
There is no point reinventing a wheel and there are many metaphorical wheels available to the market researcher. The expert desk researcher can quickly and inexpensively dig out data from a wide...
Provided by B2B International
-
White Papers
Marketing Strategies In A Recession
Aug 2009
This white paper takes the form of a synopsis to a Marketing Strategy Survey which was conducted in February 2009, a time when companies around the world were assumed to be feeling the effects of...
Provided by B2B International
-
White Papers
Faar Fact International Marketing
Oct 2009
Successful marketing leads to sales. Your company likely has a domestic marketing plan in place already. However, before selling products or services abroad, it is essential to develop an...
Provided by Virginia Economic Development Partnership International Trade
-
White Papers
Culture Study In International Marketing: A Critical Review And Suggestions For Future Research
Apr 2008
The purpose of this paper is to present a critical review of culture study streams in international marketing and offer suggestions for future development. A comprehensive review of earlier and...
Provided by Emerald Group Publishing
-
White Papers
International Marketing And Freer Trade Among Nations
Dec 2008
This paper discusses international marketing's role in increased global trade. The purpose of marketing, of course, is to increase sales of goods and services. International marketing continues to...
Provided by EuroJournals
-
Webcasts
The Benefit Of Big
Feb 2008
Set your business model sites to large. Think globally, use multiple languages, and build your software products to be scalable. Not only will this improve your own company's growth, says Google...
Provided by Stanford University
-
White Papers
Government Strategies For Market Involvement In Road Infrastructure Planning: An International Overview
Oct 2009
This paper aims to provide an overview of these changes in infrastructure planning in the United States of America, the United Kingdom and the Netherlands. This paper argues that the approaches...
Provided by University of Groningen
-
White Papers
Determinants Of International Advertising Agencies Entry Taiwan Market
Jan 2009
This paper measured the range difference between established time and entering Taiwan market time, cultural differences, five years average growth rate of GDP per capita, five years average growth...
Provided by National Sun Yat-Sen University
-
White Papers
Concentration Levels In The U.S. Advertising And Marketing Services Industry: Myth Vs. Reality
Sep 2008
This paper analyzes changes in concentration levels in the U.S. Advertising and Marketing Services (A&MS) industry using publicly released data that have been largely ignored in past discussions...
Provided by Harvard Business School
-
White Papers
What Makes The Bonding Stick? A Natural Experiment Involving The Supreme Court And Cross-Listed Firms
Jan 2011
Using a natural experiment to overcome the empirical challenges facing the debate over the bonding hypothesis, the authors analyze markets' reaction to a sudden radical change in the world of...
Provided by Harvard Business School
-
White Papers
Multinational Firms, Labor Market Discrimination, And The Capture Of Competitive Advantage By Exploiting The Social Divide
Jan 2011
The organizational theory of the multinational firm holds that foreignness is a liability, and specifically that lack of embeddedness in host-country social networks is a source of competitive...
Provided by Harvard Business School
-
White Papers
Scenario Of Glocal Marketing And Glocal Marketing As An Answer To The Globalization And Localization: Action On Glocal Market And Marketing Strategy
Mar 2009
The glocalization allows the enterprise, which has no global products to give answer to the global market, and the enterprise, which has global products and accepts to adapt them to the local...
Provided by Vilniaus Universiteto Leidykla
-
White Papers
Importance Of The Product Country-Of-Origin Factor On Purchasing Process In The Context Of Globalization
Apr 2009
Globalization is raising the country-of-origin importance question in the new light. It seems that the importance of country-of-origin (COO) factor has to go down, since both manufacturing and...
Provided by Vilnius University
-
White Papers
Taxation And International Migration Of Superstars: Evidence From The European Football Market
Nov 2010
This paper analyzes the effects of top earnings tax rates on the international migration of top football players in Europe. The authors construct a panel data set of top earnings tax rates,...
Provided by National Bureau of Economic Research
-
White Papers
U.S. Foreign-Exchange-Market Intervention During The Volcker-Greenspan Era
Sep 2010
The Federal Reserve abandoned foreign-exchange-market intervention because it conflicted with the System's commitment to price stability. By the early 1980s, economists generally concluded that,...
Provided by National Bureau of Economic Research
-
White Papers
Virtual Borders: Online Nominal Rigidities And International Market Segmentation
Jan 2010
The authors study a dataset of online book prices for a number of US and Canadian retailers. They believe their dataset is well suited to this task for a number of reasons: data for multiple...
Provided by National Bureau of Economic Research
-
White Papers
Production In General Equilibrium With Incomplete Markets
Mar 2009
Short and long run production is introduced in a two period general equilibrium model with incomplete markets, where firms are profit maximizes. They maximize profits in the long run, which imply...
Provided by University of York
-
White Papers
Endogenous Market Structure And Foreign Market Entry
Nov 2009
Models dealing with cross-border acquisitions versus greenfield investment usually assume that the entry of a foreign firm into a market has effects on the outputs of all domestic firms in that...
Provided by National Bureau of Economic Research
-
Webcasts
Business Answers: Most Effective Marketing & Going Global
Mar 2011
Alfred Edmond, multimedia editor-at-large for Black Enterprise, and Cameron Johnson, a serial entrepreneur and author, answer viewer questions about the most effective forms of marketing and...
Provided by American Express Company
-
White Papers
Networks And Buyer Behaviour At The Base Of The Pyramid (BOP)
Aug 2008
Networks traditionally have been studied in the context of areas such as industrial marketing in developed country markets and economics and sociology (focusing on livelihoods) in developing...
Provided by University of Western Sydney
-
White Papers
Cooperative And Competitive Relationship Strategies In Supply Chains: Evidence From Russian Market
Aug 2008
Supply Chain Management (SCM) - is one of the most popular and rapidly developing concepts in the field of strategic management, marketing and logistics in past decade. It was conceptualized as...
Provided by IMP Group
-
White Papers
Interaction Perspectives Of Individuals And Destination Marketing Organizations In The Tourism Network Of Australia
Aug 2008
This paper seeks to assess the nature, perspectives and characteristics of interactions in the tourism network in Australia. The pattern of interactions between network participants is crucial in...
Provided by Deakin University
-
White Papers
The Role Of Trust, Adaptation And Dependence In Chinese Business Relationships: The Case Of A Multinational Pharmaceutical
Aug 2008
The reduction in trade barriers and increased opportunities to trade in the world's most populous country has resulted in profound interest in the Chinese market. Although there is potential to...
Provided by IMP Group
-
White Papers
Business Networks And Retail Internationalization: A Case Analysis In The Fashion Industry
Sep 2009
The aim of the paper is to propose some evidence on the relationship between business networks and retail internationalization. Specific aim of the paper is to investigate to what extent business...
Provided by Universita Degli Studi di Perugia
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White Papers
Italian Small And Medium Enterprises In China. Relationships And Cultural Distances Throughout The Supply Chain
Aug 2010
Small and Medium Enterprises (SMEs) that wish to penetrate foreign markets, need to find resources and competences that a single company cannot control alone (Harold et al., 2000). For this...
Provided by University of Milano - Bicocca
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White Papers
Comparative Inquiry Into The Axiom Of Business Relationship Management: Insights From Japanese And Australian Manufacturers
Aug 2010
The Industrial Marketing and Purchasing (IMP) Group researchers have generated rich account of an evolution of business relationship and a co-evolution of organisations through the relationship....
Provided by Curtin University of Technology
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White Papers
Agents Of Globality: The Role Of Cultural Intermediaries In The Wine Markets Of Japan And Singapore
Aug 2010
Wine serves as a significant marker of societal, and market change in societies which are not traditionally wine drinking. Thus, there is an opportunity to look at those individuals who serve to...
Provided by Carleton University
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White Papers
Connecting Temporal And Spatial Dimensions In Business Practice - With Application To Globalization Of Markets
Aug 2010
The purpose of the paper is to develop a conceptual framework for analysis of time/space configurations in a business practice perspective on network dynamics. The authors regard business practice...
Provided by Stockholm School of Economics
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White Papers
Is Market Orientation Driving Relational Capabilities Development? The Case Of Russian Industrial Firms
Sep 2009
The paper investigates the role of market orientation as a driver of the development of relational capabilities in Russian firms. The paper tests the role of market orientation not only as a...
Provided by Lancaster University
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White Papers
Marketing Of Project Management In An Oil-Rich Developing Country
Sep 2008
For over five years, the authors have been marketing, implementing, and conducting training on project management software packages in Nigeria, a major oil producing country. Opportunities should...
Provided by PM World Today
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White Papers
Alternative Methods Of Convergence Toward U.S. Market And Legal Regulations: Cross-Listing Vs. Merging With U.S. Bidders
Jun 2007
Non-U.S. firms have two options to converge toward U.S. capital market and legal regulations - to cross-list in the U.S. or to agree to be acquired by a U.S. bidder. The authors show that...
Provided by University of Arkansas
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White Papers
Decomposing The Behavior Of Foreign Portfolio Investors: Evidence From China And India
Sep 2007
There is an ongoing debate over the role that equity markets play in determining and influencing international equity flows. This paper describes the large portfolio equity flows into China and...
Provided by University of Northern Colorado
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Whitepapers
Transformed Telcos Can Build Businesses as Other Enterprises Face Transformation
Jul 2011
Telecoms operators often don't realize how admired they are in other industries for how well they have transformed their sector. They have huge potential selling those services to enterprises that...
Provided by SAP
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White Papers
Pricing Of The Currency Risk In Stock Markets: Evidence From Finland And Sweden 1970-2005
Apr 2008
In this paper, the authors investigate whether global, local and currency risks are priced in two Nordic stock markets using conditional international asset pricing models. They take the view of...
Provided by Bank of Finland
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White Papers
How Asymmetric Is U.S. Stock Market Volatility?
Nov 2007
This paper explores the asymmetry that is the difference in the volatility response to positive and negative return shocks, in the volatility predictions of asymmetric time series models, implied...
Provided by University of Oklahoma
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White Papers
Empirical Analysis Of Herding Behavior In Global Markets: Evidence From Industry Stock Returns
Dec 2007
This paper examines investors' herding behavior in an international setting. Using different measures of the cross-sectional dispersions of industry stock returns, the authors find supportive...
Provided by Drexel University
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White Papers
China's Affiliate Marketing Woes
Nov 2007
The affiliate channel might just be the way to cut through Western-Asian cultural barriers in online marketing, especially in China. A major disconnect that exists in many of the Asian markets is...
Provided by iMedia Communications
