The Benefits And Pitfalls Of Webinars
Source: Ridge Business Development
There are many compelling reasons to launch a webinar program, but there are expenses and time investments that are not immediately obvious. To minimize surprises and achieve expected results, carefully evaluate your internal capabilities and outsource where necessary. Why are webinars so popular? Lead generation is the main reason, but for savvy marketers this is not the only justification for including webinars in their marketing mix.