Traveling Nurses Find Ideal Assignments Thanks to Google Maps for Enterprise
Since 1986, Cross Country Staffing, the largest business unit of Cross Country Healthcare, has been providing fixed-term and flexible employment solutions to healthcare facilities throughout the United States. Cross Country wanted to provide the traveling-nurse community with a central point of contact for support, assistance, and placement information. Its existing online job-search tool lacked a map function, forcing recruiters and job seekers to refer to atlases or analog maps - often delaying the placement transaction. Using the Google Maps for Enterprise API, Cooper collaborated with developers at Cross Country to devise a powerful, visually enriched application that meshed seamlessly with Cross Country's CRM system. The resulting web portal supplies nurses, allied health professionals, and recruiters with graphically rich location, facility, and housing data.