Web Analytics Integrates With CRM for More Effective Marketing, Sales, and Service
Source: Microsoft
WebTrends, a pioneer in Web analytics, tied its Web analytics platform together with Microsoft Dynamics CRM for more effective online marketing campaigns. Relying on the Microsoft Dynamics CRM business application platform, the solution extends Web analytics beyond traditional marketing roles and into sales, customer service, and management, and makes Microsoft Dynamics CRM a hub for comprehensive, context-relevant customer information.
| Format: | HTML | Size: | 0.00 |
| Date: | Sep 2007 |
People who downloaded this item also downloaded
- Competing on Analytics: The New Science of Winning
- Best Practices: Do You Have a Data Management Strategy?
- Going Beyond ITIL: IT Capacity Management With SAS - Exploiting SAS Business Intelligence and Advanced Analytics Capabilities to Effectively Align IT Capacity to Business Demand Using a Best-Practice and ITIL-Compliant IT Capacity Management Methodology



