Web Mining: Methodologies, Algorithms and Applications

The World Wide Web is a popular and interactive medium to disseminate information today. It is a system of interlinked hypertext documents accessed via the Internet. With a web browser, one can view web pages that may contain text, images, videos, and other multimedia, and navigate between them via hyperlinks. With the recent explosive growth of the amount of content on the Internet, it has become increasingly difficult for users to find and utilize information and for content providers to classify and catalog documents on the World Wide Web. Traditional web search engines often return hundreds or thousands of results for a search, which is time consuming for users to browse.