When The Customer Is Flat-Out Wrong

Source: Microsoft

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Pruning your client base of low-margin, high-demand and time-consuming customers lets sales and service staff totally focus on customers who matter - loyal, repeat buyers, worthy new customers and lucrative acquisition. In any season, jettisoning customers is a last resort and a tough call. This paper will help you to know how a range of businesses called it quits with customers.
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Date:Jun 2007