PowerPoint has two entrance effects that display an object moving up or down into position. These entrance effects are named Ascend and Descend. To access these effects in PowerPoint 2003 and 2007 do the following:

  1. Right-click an AutoShape (the shape you want to animate) and choose Custom Animation. In PowerPoint 2007, click the Animations tab. Then, click Custom Animation in the Animations group.
  2. In the resulting task pane, click the Add Effect dropdown, choose Entrance and then More Effects. Ascend and Descend are in the Moderate section.

You won’t find these two effects in PowerPoint 2010. Don’t worry though, they’re still available, they just have new names. Now, they’re called Float Up and Float Down. To find them, do the following:

  1. Click the Animations tab.
  2. Click the Add Animation dropdown in the Advanced Animation group.
  3. Click More Entrance Effects and these two effects will be in the Moderate section.

These animations show the object moving up and down gently into position. The nature of the effects is still the same—only the names have changed. They work nicely when teamed together. In other words, move an object down and another object up until they meet in the middle. Let’s take a look at a quick example using the following slide, which contains two text boxes.

Specifically, let’s make the word Teamwork move down and the word Growth move up, to meet at the middle of the slide, as follows:

  1. Right-click the Teamwork text box.
  2. Click the Animations tab.
  3. Click the Add Animations dropdown (in the Advanced Animation group).
  4. Choose More Entrance Effects.
  5. In the Moderate section, choose Float Down.
  6. Click OK.

To animate the Growth text box, repeat the above steps, except choose Float Up in step 5. Then, choose With Previous from the Start dropdown in the Timing group.

Press [F5] to run the show and then click the blank slide. Teamwork will float down from the top to its position in the middle. At the same time, Growth will move up from the bottom to its position in the middle. What you don’t have to say verbally–that teamwork promotes growth–is said visually.

Choose With Previous for the Teamwork text box if you want PowerPoint to execute both effects when you move to the slide. It’s an interesting and attention-grabbing effect for such little effort!