Devices like smartphones, sensors and tablets are fueling the data explosion, leading to a doubling of the world’s digital data in just the past two years. At the same time, the latest data warehouses, distributed file systems, analytics tools and cheap cloud-sourced computing power provide ways to find meaning and value in the mountains of data.
The combination of massive increases in data and better tools and methods for processing it creates competitive opportunities for almost all organizations.
Special guests Hilary Mason, Chief Scientist at bitly, David Boyle, SVP Insights at EMI Music, and Ken Wincko, Senior Marketing Director at Dun & Bradstreet will join CBSi Global Industry Analyst Angus Macaskill to discuss the potential for Analytics/Big Data in US and Canadian organizations. During the webinar the panel will also announce the key findings of the recent ZDNet survey on Analytics/Big Data sponsored by D&B.
TechRepublic and ZDNet’s research study examines how organizations are responding to the digital data explosion. It looks at how organizations use analytics in day-to-day decision-making and to what purpose, the financial benefits they’re realising, and examines the key challenges.