When looking at what employees want out of a prospective employer, men and women have very different desires and requests, according to a Morning Consult report released on Thursday. After compiling 6,000 in-depth interviews with US adults, the report determine what men and women want out of a potential employer, as well as the 15 most admired companies by all genders.
SEE: Hiring kit: Chief diversity officer (Tech Pro Research)
Some 74% of women surveyed said they would want to work more at a company that made a cognizant effort to hire women in leadership positions. Some 57% of men said the same, according to the report.
Additionally, 44% of women said having a healthy work and life balance was the most important factor when considering an employer, while only 35% of men said the same. Men were also much more likely to consider a job in the tech industry (74%) than women (50%).
Regardless of the differences in preferences, the respondents all said they would be the most proud being employed at the following 15 companies, many of which tied for certain ranks:
- 1. Amazon
- 1. Google
- 3. Microsoft
- 4. Walt Disney
- 5. Hershey
- 5. Netflix
- 5. United States Postal Service
- 8. Samsung Electronics
- 9. Fedex
- 9. Sony
- 9. UPS
- 9. Youtube
- 13. Coca-Cola
- 13. Universal Studios
- 13. National Geographic
Both men and women found it equally important—at 57% and 56%, respectively—that their company makes an effort to promote more people of color to leadership positions, the report found.
Check out this TechRepublic article the top 20 companies grabbing the attention of job seekers in 2018.
The big takeaways for tech leaders:
- 74% of women surveyed said they would be more inclined to work for a company that made a real effort to hire women in leadership positions, while 57% of men said the same. — Morning Consult, 2018
- The top three companies Americans would be most proud of working for are Amazon, Google, and Microsoft. — Morning Consult, 2018
- How to manage job stress: An IT leader's guide (free PDF) (TechRepublic)
- America's coolest company: How Big Ass Fans went from cooling cows to a multinational tech powerhouse (ZDNet)
- Cheat sheet: How to become a cybersecurity pro (TechRepublic)
- Does the digital workplace affect our general well-being? A new study says yes (ZDNet)
- The best cities to relocate for a job in the US may not be where you'd expect (TechRepublic)
Macy Bayern has nothing to disclose. She does not hold investments in the technology companies she covers.
Macy Bayern is an Associate Staff Writer for TechRepublic. A recent graduate from the University of Texas at Austin's Liberal Arts Honors Program, Macy covers tech news and trends.