How to enter a tab character in a Word table

Enter literal Tab character in a Word table

I've been using Word tables for years. They're efficient and easy to insert and format. Recently, I wanted to enter a tab character between phrases in a single table cell. But when you press Tab in a table, Word positions the cursor in the next cell. At first, I thought, Oh no.... but it didn't take me just a second to try Ctrl + Tab, which worked perfectly.

Office is consistent with this sort of trick -- using Ctrl to enter a literal character, I mean. For instance, pressing Ctrl + Enter in an Access text box control positions the cursor in the following line, creating a second line of text in the control. Pressing just Enter gives focus to the next control in the sequence.