Palm introduces new Treo design and consumer product line with Treo 500v

Palm has introduced the new Treo 500v in Europe in partnership with Vodaphone. The new smartphone (right) is thinner and smaller than previous Treos and it does not have the bulky antenna of the widespread Treo 600, 650, and 700 models.

The phone is based on Windows Mobile 6 Standard Edition and it features a scroll wheel but no touch screen (a first for the Treo line). Some of the other significant features include:

  • 3G GSM/UMTS connectivity
  • 320 x 240 high resolution display
  • 150 MHz processor
  • 256 MB memory (150 MB for user storage)
  • 2 megapixel camera
  • 4.5 hours of talktime and 10 hours of standby

This phone is being priced to sell at around U.S. $100 and it is being aimed primarily at consumers and prosumers.

"The Treo 500v is priced to enable a broader audience to experience the Internet and e-mail on the go," said John Hartnett, Palm's senior vice president of global markets.

Essentially, the 500v is a successor to the Treo 680, the original consumer Treo. There's no indication of when it will be available on U.S. mobile carriers.

The fact that Palm named it the 500v is significant since the number is so much lower than the 755 of the latest business model. This indicates that Palm plans to have a consumer tier of devices that is separate from its business tier.

The other significant thing about the 500v is the new design, which is likely to show up in future business products, but hopefully with a touch screen.

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