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BOSE - the REAL story

By Oz_Media ·
Just a tad off topic on this one, but it is something I read about, hear about and see online all the time, BOSE, the marketing gurus and their amazing sounding speakers.

I for one have often said that BOSE is all about marketing and that for the price, you can find speakers that dance circles around the BOSE line of misrepresented speakers. I have also had that opinion contested more than once by people saying how wonderful BOSE sounds.

For the average ear, they SOUND 'okay' but they do not sound amazing (as their price or marketing would suggest)one fact in the linked article (which if you are interested in audio at all, is VERY informative indeed and well worth the read.) is that BOSE spent more on marketing last year than ALL of the high end speaker companies combined.

That's Paradigm, JBL, Mordaunt Short, CerwinVega, Acoustic Research/RBH, and literally DOZENS more, combined.

And the frequency response is simply laughable. While all high end manufacturer's display their frequency response levels based on a 3dB loss or gain, BOSE shows ridiculous levels based on a 10dB loss or gain (in case you are not sure of what that means, in order ot get the correct frequency as noted, the speaker is so far off axis it will be distrorted and playing at a different volume than the rest of the music, making such specifications absolutely and completely useless.

THE LOWDOWN ON TEH BOSE LIES VS REALITY:
http://www.intellexual.net/bose.html


Disclaimer: This is simply intended as an off topic post for those who may be interested, as there are peers here who have expressed an interest in the field.

Before you post about how wrong it is to post non IT related discussions, use the navigation tab and select "BROWSE" and then choose your topic of choice.

The main page simply shows recent discussions, not discussions of a specific interest. This HAS been posted according to site rules under the Off-Topic threads,

This conversation is currently closed to new comments.

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They can only replace the Rolls so many times

by HAL 9000 Moderator In reply to surrounds

Before the drivers start sounding not quite right. Here they Dope the Cones and then apply the Butyl Rolls.

I've had that done so often that it's not an option at the moment. Besides the places that do this complain about the weight of these drivers.

Col

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It's Personal Preference Stupid!

by Thmiuatga In reply to BOSE - the REAL story

BOSE makes good speakers. Most people aren't sound engineers or musicians. I'm not an engineer but I'm a practicing guitarist. It depends on the personal taste of the individual anyway. I have a pair of 501 Series IV's I bought back in 85 when I lived in the Netherlands but I bought a pair of Cerwin Vega D3E's (that I still have)first. It comes down to what you hear and I have a musically eclectic taste. turn on the stereo and the sound will be different after the circuits warm up than when they are first started up. Introduce DBX noise reduction or Dynamic range expansion (224X & 3BX III units I own)the soundscape changes. The general objects of any room affects the acoustics first of all and the type of wiring to the speakers is a factor.

For me, the combination of the Bose and the Cerwin Vega setup is a balance as the Bose covers the low to mid-range and the Cerwin Vega's handle the mid-range to high levels.

But as I said, physical placement and room acoustics ARE a factor.

A friend of mine had a pair of Klipsch speakers which he said could not be blown and he ended up blowing one of the pair.

There is no need to exceed the rated wattage for any speakers. turning it up loud doesn't mean it will sound good and if you have to yell to talk to anyone in the room, it's too loud.

You check the amplifier's wattage against your speakers and make sure that the speakers exceed the rating of the amp to give you a safety margin, not below. You turn it up to the point of distortion, you're only damaging your hearing and making others mad.

There are rules for speaker placement for optimum sound quality but as I said it all goes back to personal preference.

Maybe you have serious issues with BOSE and that's rather obvious. I have a 24 year history with owning and using their product as well as Cerwin Vega, DBX, AKAI, Pioneer, Denon and Technics (known also as Matsushita Electronics Corp LTD).

You either deal with it and go on or you let it rule you.

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Let's play nice...

by cmiller5400 In reply to It's Personal Preference ...

No need to call people stupid.

If you had been reading the board for a while you would know that Oz is a music person. I on the other hand know virtually nothing about sound systems and am glad to have another peer let me know when something may be overpriced for the quality.

Granted some of it may be personal preference, there is nothing wrong with stating your opinion. Just do it in a nice way.

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That's not fair

by Oz_Media In reply to Let's play nice...

You know I can play that game too, I don't mind, but thanks for your support all the same.

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Yes, well

by NickNielsen In reply to It's Personal Preference ...

When most people think of Bose, they think of the 901s or the Wave radio, neither of which, IMO, performs at an acceptable level. Your 501s are in fact, one of only two models of Bose speaker that I would consider purchasing, and even at that they are overpriced.

BTW, calling somebody names just because their opinion differs from yours seems pretty stupid to me...

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Yes 501's were nice

by Oz_Media In reply to Yes, well

Bose did make a couple fo good direct reflecting models. Even the 301's have a place in your home, if you can find that specific sweet spot.

I just lik ehow he repeated pretty much everything I had already said but did it in a defensive way, indicating that he had either misread or didn't fully read my comments before posting his little rant.

Kinda funny though, dumb, dumb face, poopy head!

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you're kidding!

by Oz_Media In reply to It's Personal Preference ...

First of all, I have already said that personal preference is the key and no, I'm not stupid, nor sucker enough to buy into marketing.
What I did say was thay they are overpriced and overmarketed, you can get FAR better for FAR less, which is a plain fact whether you like it or not.

Sound:
You mean the room makes a difference? Is that what accoustic treatment is for then?

Funny you should say that actually, as that is the key drawback with BOSE; if you so much as move an ashtray on a table you change the DRS and the imaging is lost. It's almost impossible to replicate the sound at the showroom when you are at home. Which is exactly why BOSE doesn't let you A>B them in a normal sound room with other manufacturers products for side by side comparison.

Cheap build: for today's home theatres they offer NO magnetic shielding, not even a second rear cap on the motor structures, what is this 1976? The cone materials are lightweight, untreated and prone to warpage through excursion (distortion and inaccurate presentation). Also essentially damaging your LCD panel and making the speaker lose any hope of timbre matching, thus making it the equivalent of a $299.99 surround-sound-in-a-box package (however even they are usually shielded).

The focus to my original post was that BOSE speakers are OVERPRICED and OVERHYPED, like SONY, which you haven't touched on at all.

People believe in marketing hype so much that they will fool themselves into thinking they sound better than they actually do. Your defensive comments reiterate that perfectly.

I've done such tests myself, taken a crap pair of speakers and told a client how fantastic they will sound because they use Linkwitz-Riely 2nd order crossovers (standard)and stamped steel driver baskets, and polycarbonate woofers, as any $150.00 speaker will. The customer then is in awe when listening to them.

Then you play a real set of speakers and tell them how the bottom end sounds muddy (they quickly nod and agree), how the upper register is reserved etc.
"oh yes, I know what you are saying, I can hear it now!...what does reserved mean?"

Of course I would never recommend anything based on such deception but its always fun to demonstrate to a customer that they will buy what they are told to buy and to them teach them a little about sound, quality, sales terminology, what to look for or avoid when comparing models for themselves etc.

Take for instance the restaurant test where they fill up empty water bottles from a garden hose and sell them inside as gourmet water at different prices. Customers will swear that they taste different and that the $9 bottle tastes far more natural than the $2 bottle, when its all from a garden hose out behind the restaurant. It's simply done by using closed ended questions to drive atonement.

I've been into marketing, sales and psychology for over 30 years, even the most astute people don't realize how easily they are fooled and lead to believe in things that simply are not true, just look at all the BS people begin to spew around election time, regardless of their party choice. One slags the other and people buy into it and start repeating it without even investigating it to find out it is ocmplete BS.

Are you also suggesting that you can actually hear a good speaker at low volumes? No, I already said that(and explained SPL level measurements), you wouldn't simply repeat me in order to correct me, would you?

Personal tastes differ? I heard that somewhere else already, oh yeah I said it several times in my replies too, that's right.

BUT...
Wire does make a LOT less difference than you think though. I've seen two $6000.00 (yes, six THOUSAND DOLLARS) cables (guaranteed to sound better than anything you've heard before) tested on high end product at an electronics demo in Utah. after more than 40 tests with various cables, amps and speakers, there was no discernable or electronically measurable difference between them and standard 16/4 low voltage wire used in most new homes. But you'll probably disagree because your system has proven otherwise I suppose.

I don't disagree that at least 16 guage wire must be used and a tighter copper twist helps carry the Low Voltage Signal, but the LVS is the key here; you dont need a big pipe to carry a low voltage signal, you don't lose anything at all. Even in $250,000.00+ custom home theatre rooms, 16/2 or 14/2 is standard wiring, not fat cable.

Almost anything that fills a spade, banana plug or binding post is enough, and they are all designed for 14-16 guage.

Thanks for your comments though, I am sure you are more than happy with your system, I wasn't intending to suggest otherwise.

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I actually use

by magic8ball In reply to you're kidding!

Stranded CAT5 cable in my back room setup. Kinda nerdy but it seems to work pretty well. Its what I had laying around when I hooked it up.

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Not so bad

by Oz_Media In reply to I actually use

CAT5 is used throughout most homes these days, most rooms get at least 2-4 CAT5 runs. Some are terminated to control pads, others for data, phone etc. used in structured wiring systems and fully automated homes. However, for new home construction I always recommend at least one or two 14/2-4 or 16/2-4 runs also for multiroom music distribution systems.

again, the NEED for largefat cables has been oversold for decades now, becaus esome people mak a living simply selling cables.

That is not a matter pf personal preference or anything else though, it is pure fact that there is no discernable difference to either the naked ear or even through finite electronic tests.

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In theory

by magic8ball In reply to Not so bad

CAT5 should be better than some wire because of the design to eliminate crosstalk. I know that large wire companies **cough monster cable cough** have sold the bigger is better for a long time.

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