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Come to Think of It...

By Leee ·
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Your call is important to us

by zclayton2 In reply to Your call is important to ...

<p>In this age of voice controlled directory-tree-**** how hard would it be for a company that really wants to provide more than lip service to customer assisstance to add the recognition of "human!" to the system.  The company could even add a position that is prepped for the difficult caller.  Of course, if we could get to a real person without having to listen to our account balance, date of last payment, amount of last payment, due date of next payment, amount of next payment due, outages in areas that are far away from me, and irrelevant information that should be delivered in other areas of the call tree  --  they might not get difficult callers.</p>
<p>Human.  I'm sorry I didn't understand that command.  Person.  I don't seem to be able to help you with that. Operator.  If you would like to return to our main menu please press 0.   Support.  You need to speak clearly for me to understand you. Help.  I'm sorry, I can't understand what you want. please hang up and try again. Click, Baaaaaaaaaaaa.</p>
<p>Yeah, you really want to talk to me after that exchange. Of course, talking to me is what was just avoided, since there was no obvious way to get through to a service agent for a non-routine question about . . ..</p>

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Your call is important to us

by lschick In reply to Your call is important to ...

To Leee and any one else who doesn't know about this, you can avoid ever having to change your email address again by using the forwarding service provided by pobox.com. It cost me $20/year the last time I renewed AND they have good spam screening service.<br /><br />If you have to change ISP, all you do is go to pobox.com and tell them where to forward your email and your contacts will never know the difference.

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Your call is important to us

by AllGeek2Me In reply to Your call is important to ...

<p>As one of those humans that you reach at the end of all the "press 2 for ..." prompts, I'd like to say thank you for realizing that we are there, and there to help you. </p>
<p>We know you waited 20 minutes to talk to us and no we cannot give you the President's home phone number. "Calling the Attourney General" really impresses us too. </p>
<p>You can help us by using the hold time to relax, think about what it is you really want help with and that there is a real person you will be dealing with. We have feelings and we have to deal with all the things out there that you do. You will get a much more pleasant experience if you just remember we are people too.</p>
<p>My 2 cents...Thank you for calling today.</p>

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Girls, gadgets, and Dolce & Gabbana

by Leee In reply to Come to Think of It...

A recent <a href="http://techrepublic.com.com/2300-1035_11-60**395.html">TechRepublic photo gallery</a> features a handful (purseful?) of tech toys with the female market in mind. The list includes a fuchsia Swiss army knife, a Dolce & Gabbana Razr phone, and a lavender 'Hello Kitty' iPod.

<br /><br />Oh, did you say you were trying to market this to people like me?

<br /><br />This seems to follow the old idea that an item can be made 'feminine' simply by painting it a pastel shade--particularly anything in the pink family. (Does anyone remember the pink <a href="http://leatherman.com/">Leatherman </a>multipurpose tool?) Unfortunately--with the possible exception of shaving razors and similar personal grooming supplies--most any time this marketing tactic emerges in real-life hardware, the product tanks. Bottom line, it's condescending.

<br /><br />I think that the rationale behind 'feminizing' these items is not to make them seem more feminine, but less masculine. More frivolous, less utilitarian. The D&G phone comes with a 'complimentary gold D&G pendant,' thus adding an element of fashion to the item. A black Razr might be mistaken for a guy thing, but add a gold charm and it's instantly an object of desire. The strategy backfires.

<br /><br />Granted, I think the patterns on the <a href="http://techrepublic.com.com/2300-1035_11-60**395-4.html">custom laptop cases</a> are fun and funky, but I'd want a briefcase construction and handle like those found on the two thousand non-girly versions out there. It's a laptop case designed to hold a five-pound Mac--not a clutch purse.

<br /><br />Eight years ago Apple unveiled the iMac. It was aqua blue, it was modular, it was affordable. It also weighed a ton of bricks, but to their credit, Apple did not pitch it as a computer for men OR women. It was a computer for everyone, and its success reflected in its marketing.

<br /><br />If you want to make something appealing to women, don't try so hard. Make the products durable; we pay good money for them. Maybe make things smaller or lighter to fit our hands better; don't automatically lighten the color. Women do not own the monopoly on flowery colors any more than men can lay claim to the power tool market. But in the end, I believe that it will be mostly men who purchase these tech-chick gadgets--as gifts for their girlfriends, wives and daughters.

<br /><br />I hope they enclose gift receipts.

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Girls, gadgets, and Dolce & Gabbana

by Beth Blakely In reply to Girls, gadgets, and Dolce ...

Have you ever noticed how these products are often of lesser quality yet more expensive? That's doubly frustrating! I guess someone somewhere believes that women would rather just look pretty than get any actual work done. I guess I'm just supposed to WANT to carry around a pink furry laptop case that I've paid way too much for so that during a crucial moment it can fall apart. No thanks. Give me a plain black case with a sturdy construction any day. I'll wear a bow or something if I'm feelin' girly. ;-)

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Girls, gadgets, and Dolce & Gabbana

by Maevinn In reply to Girls, gadgets, and Dolce ...

<p>I've never understood the consumer thought that all women like pink--heck, that even MOST girls like pink.  I don't wear pink, I don't shop pink, I don't particularly like pink!  I've never gotten the hang of having tools and equipment be accessories to my personality.  If a company wants to increase the appeal of their products, here's a crazy idea--make the products better, reduce the cost, improve the warranty.  Giving me a 'flower power' option won't sway me to purchase if it's a heap--and I think most women feel the same way.  Regretfully, too many businesses seem to be using Paris Hilton as their model consumer.</p>

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