2018 Shopper Study

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Provided by: Zebra Technologies
Topic: Consumerization
Format: PDF

Retailers worldwide are getting better at keeping step with the demands of today’s always-on, savvy consumers whose expectations are increasing in today’s digital economy, but more innovation is required.

According to Zebra Technologies’ 2018 Shopper Study, one-third of shoppers are still not satisfied with the in-store shopping experience.

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