CXO
CXOCombine GAP and SWOT analysis to improve business performance
These two types of analysis are both valuable techniques that can be used in tandem to help your company increase visibility, better support strategy, and reach company goals.
Moira Alexander is the Founder of PMWorld 360 Magazine and Lead-Her-Ship Group, and a project management and digital workplace columnist for various publications. Moira has 20+ years in business (IS&T) and project management for small to large businesses in the US and Canada. To find out more about Moira, go to www.pmworld360.com and www.leadhershipgroup.com.
These two types of analysis are both valuable techniques that can be used in tandem to help your company increase visibility, better support strategy, and reach company goals.
Understanding what your company does and doesn't do well is an important part of developing a long-term, sustainable business strategy.
A GAP analysis can let you know where your company is struggling and help you move in the right direction.
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