LinkedIn is the premier site for networking. Essentially a Facebook for professionals, LinkedIn lets users create a resume-based profile, capitalizing upon work experience, skills, and experiences. What makes LinkedIn particularly unique is its freedom to add personality. Each profile has a place to put a bio, picture, and cover photo, allowing users to add a bit of their personality onto a normally plain and dry resume. An avenue of personal branding, LinkedIn is a great venue for professionals to connect with one another and establish themselves.