The coolest tech startups at SXSW Eco


Lagoon, based out of Cincinnati, Ohio, is a startup dedicated to monitoring and reducing home water use. The company won the SXSW Eco startup showcase cleanweb category. Lagoon has a sensor that straps around your main home water pipe, which fits most types. The info syncs with a mobile app that shows you your water usage, spikes, and how to reduce your waste. The system is available for pre-order.

Image: Lagoon

By Lyndsey Gilpin

Lyndsey Gilpin is a former Staff Writer for TechRepublic, covering sustainability and entrepreneurship. She's co-author of the book Follow the Geeks.