Alpha Bank Embraces Windows Phone 8 Platform for Developing Native Mobile Banking Application

Provided by: Microsoft
Topic: Developer
Format: HTML
As a leading financial organization with a reputation for being at the forefront of technology development, Alpha Bank wanted to provide customers with advanced mobile banking user experience on a Windows Phone platform. It developed an application that provides a rich set of retail transactional functionality, exploits native features of the platform for groundbreaking location based features and supports email and phone integration. Because Alpha Bank was in the middle of an acquisition process, and subsequently engaged in integrating different IT systems the Windows Phone 8 app was launched without any marketing fanfare.

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