BayCloud Systems saw an opportunity to help organizations comply with an emerging online privacy statute. To shorten development time and minimize capital costs, it decided to use cloud technology to build and host its CookieQ solution. After evaluating Amazon EC2, BayCloud Systems chose to use Windows Azure. Within the first three months of 2012, BayCloud Systems added 60 new customers throughout Europe and is now positioned to expand globally. By using Windows Azure to build and host its CookieQ service, BayCloud Systems has achieved the following benefits: faster development with familiar and flexible tools, added 85 new customers, efficiently managed incremental growth and increased geo-expansion capabilities.