The Indian Express Group (IEG) owns publications spanning every sector, but is mainly known for providing a true picture of India and the world at large. But the media giant faced the challenge of adapting to the changing world of digital media.
Partnering with Limelight, Indian Express Group leveraged a high performance network and web acceleration solutions to deliver heavy rich media images and video to global audiences at the breakneck speed at which news occurs.
Read this article to learn how global publishers can:
• Include complex graphics and video in their stories
• Increase viewership
• Increase audience engagement
• Reduce website downtime