Case Study: Tongsville

Provided by: Preloaded & its clients
Topic: Software
Format: HTML
Tongsville' was created for quirky film and video producers Hammer & Tongs, best known for their music videos and TV ads, and more recently the big screen version of "Hitchhiker's Guide to the Galaxy". The brief requested that the site remained deliberately unspecific as to what H&T do, but to contain enough film and television clues to elude the nature of their business. The site was built using a city environment as its metaphor, featuring buildings containing specific content and an array of randomized and hidden elements to encourage repeat visits and exploration.

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