With Windows Azure, PPTV is offering 1080p high-resolution, on-demand and live television to an international audience while saving an estimated $1 million in infrastructure costs. PPTV, a leading Chinese Internet-based media company, wanted to expand globally. Instead of building costly overseas data centers, the company deployed its new Asia television network in the cloud on the Windows Azure platform. As a result, the company has saved an estimated US$1 million in infrastructure costs and eased expansion worldwide. Additional benefits include simplified development, and minimal business risk with flexible, highly scalable cloud services.