Industrial Distribution Leader Establishes Customer-Centric Infrastructure to Power Double-Digit Growth

Provided by: Microsoft
Topic: Enterprise Software
Format: HTML
AG offers one of the country's most comprehensive and diverse range of gaskets, electrical and thermal insulation, customised tape and safety products. Renowned for its commitment to quality products and service excellence, Associated Gaskets (AG) wanted to establish a customer-centric infrastructure that will provide more business visibility, accelerate responsiveness and deliver individualised service for its customers. With Microsoft Dynamics CRM, AG has gained renewed insights into both its customers and business, increased control and tracking of business performance parameters and most importantly, gained new capabilities to differentiate its customer's touch.

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