Integrated Mobile Marketing Platform Powered by Microsoft Azure Boosts Sales, Increases Loyalty

Provided by: Microsoft
Topic: Developer
Format: HTML
Marketing technology company VMob wanted to address the declining sales of traditional brick-and-mortar retail stores with a sophisticated mobile platform. Hosted completely in Microsoft Azure, the solution helps retailers increase foot traffic, boost sales and increased loyalty with customized incentives based on rich user analytics and data. This loyalty program organization is using the VMob platform to power its mobile app, which offers incentives based on customer preference, location and other factors. In addition, the VMob platform is being made available to each individual retailer for its own loyalty program. This loyalty program organization is using the VMob platform to power its mobile app, which offers incentives based on customer preference, location and other factors.

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