Emirates Group has an unrivalled reputation for innovation, dynamism and operational excellence. It understands that the bedrock of its service is the performance of its employees. By turning to Windows 8 it developed an employee self-service app that not only addressed a pressing business issue but also underscored its acknowledgement of its employees as a central driving source behind its success. The developer team pointed out that a raft of Windows 8 features could be used to make life easier for employees from a touch-friendly interface and easy file management for managing numerous files, to robust security features to guard against malware and the ability to and test multiple versions of an app and operating system configurations in isolated environments on a single system.