Nigerian Software Developer Company Creates Platform for New Business

Provided by: Microsoft
Topic: Developer
Format: HTML
INITS develops Windows Phone application for the thriving Nigerian cinema-going community and discovers that the operating system's easy development and interoperability can drive business expansion into the burgeoning Windows Phone market. INITS decided to build a Windows Phone app called CINEMAZ that would leverage the enormous popularity of the cinema-going community in Nigeria. When Microsoft Nigeria ran an application development competition for Windows Phone and Windows 8 platform between March and July 2013, INITS was keen to assess the potential of the OS.

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