Sales and Marketing Services Firm Improves Offerings and Efficiency with Self-Service BI

Provided by: Microsoft
Topic: Big Data
Format: HTML
CROSSMARK needed faster and more detailed insight into terabytes of information about products' supply and demand. To achieve this aim, CROSSMARK deployed a turnkey Business Intelligence (BI) solution from Microsoft and HP that is based on the Microsoft SQL server 2008 R2 parallel data warehouse. As a result, CROSSMARK improves service, creates reports at least 50 percent faster, speeds employee efficiency, and saves money. This is great because if an issue arises, a Microsoft consultant figures it out and manages the resolution process.

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