
Games Studio Uses the Cloud For Big Data Insight to Improve Player Retention
Mediatonic creates and manages games on mobile devices, consoles and PCs (Personal Computers). Understanding player behavior is crucial in an industry that has moved to a free-to-play model, with revenues mostly coming from in-game purchases. With help from Elastacloud, Mediatonic implemented Microsoft Azure HDInsight to analyze large volumes of big data, the insight from which ...