Companies are trying to meet increasing customer demands to engage them on their own terms – from anywhere, through any device.

Gartner reported that 75% of organizations surveyed increased investments in customer experience enabling technologies in 2018.

Join Caroline Foo, Director, Customer & Partner Experience for Microsoft Asia Pacific, and Paul Mulvenna, Head of Asia Pacific for Solgari, as they discuss the changing trends in customer experience and why they are important for businesses.