An Approach for Search Engine Optimization Using Classification - A Data Mining Technique

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Provided by: International Publisher for Advanced Scientific Journals (IPASJ)
Topic: Data Management
Format: PDF
Search engines play an important role in information retrieval on the web. Given a query, search engines, such as Google, Yahoo! and Bing, return a ranked list of results. For different queries, the result set includes documents on a variety of topics, rather than a single topic. This variation is probably due to the matter that a typical query contains about only two to three terms, which is not sufficient to locate the desired information unambiguously.
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