AT&T Leverages HP Vertica Analytics Platform to Change the Economics of Providing Actionable Insights to Decision Makers

HP Vertica has changed the economics of using Big Data analytics for AT&T’s LOBs while minimizing the likelihood that performance bottlenecks will prevent business teams from realizing the full potential of Big Data analytics. As a result, AT&T’s data analytics team can now provide more actionable data, and Big Data analytics has become an important component of the company’s growth plans.

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