Data is often the most important non-human asset that a company has. It represents the actual information and details behind the products and services that each company provides. If this data is lost, becomes corrupt, or is unavailable, it can have a major adverse effect on whether or not your company stays in business. Case studies have shown that up to 90% of small- and medium-sized businesses (SMBs) that suffer a major loss of data and have not sufficiently backed up their data will go out of business.