Business Intelligence and Analytics Evolution, Applications, and Emerging Research Areas
Business Intelligence and Analytics (BI&A) has emerged as an important area to generate radical discoveries or new technologies by researchers, reflecting the magnitude and impact of data-related problems to be solved in contemporary business organizations. The big data technology and services market represents a fast-growing multibillion-dollar worldwide opportunity and is expanding rapidly. This introduction on business intelligence research first provides a framework that identifies the evolution, applications and emerging research areas of BI&A. BI&A 1.0, BI&A 2.0 and BI&A 3.0 are defined and described in terms of their key characteristics and capabilities.