International Journal of Science and Modern Engineering (IJISME)
As the web is escalating day by day, so people rely on the search engines to investigate the web. In this situation, the challenge for website owner is to provide relevant information to the users as per their needs and fulfill their requirements. The famous search engine Google used Hyperlink structure for ranking the web pages. There are various ranking algorithms are present for getting the desired result. The paper refers a preface to Web mining then trying to explain detailed Web Structure mining, and supply the link evaluation algorithms brought into play by the Web.