Construction of Customer Classification Model Based on Bayesian Network

Provided by: Academy Publisher
Topic: Networking
Format: PDF
At present, the researches on customer segmentation model based on Bayesian network are few. This paper makes a research on the classification problems based on Bayesian network. First of all, it used literature search and case study to describe the related knowledge and classification principles on Bayesian network. After that, combining with adventure works cycles company's customer data, the authors made the use of K2 learning algorithm to search the best network structure and got two more reasonable Bayesian network topologies.

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