Critical Capabilities for Digital Marketing Analytics

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Provided by: Adobe Systems
Topic: Tech Industry
Format: HTML
We’re proud to have received the highest use case scores for “collect and measure” and “understand customers” in Gartner’s 2018 Critical Capabilities for Digital Marketing Analytics report. Find out our use case scores and why we believe Adobe Analytics can best help you use insights to steer your business with real-time intelligence.

In this year’s report, Gartner evaluated vendors against the following use cases:
  • Collect and measure use case
  • Explore data use case
  • Model and predict use case
  • Understand customers use case
Fill out the form to read the report and learn about the major trends impacting digital marketing analytics.

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