Data Mining Techniques and Applications in Telecommunication Industry

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Provided by: Creative Commons
Topic: Data Management
Format: PDF
Telecommunication companies routinely generate and store enormous amounts of high-quality data, have a very large customer base, and operate in a rapidly changing and highly competitive environment. These companies also face a number of data mining challenges due to the enormous size of their data sets, the sequential and temporal aspects of their data, and the need to predict very rare events - such as customer fraud and network failures-in real-time. The main application areas of business intelligence and data mining in telecommunication industry include fraud detection, network fault isolation and improving market effectiveness.
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