Data Mining Tools and Technologies Used for Competitive Intelligence

Provided by: International Journal of Engineering Associates
Topic: Data Management
Format: PDF
Generally, data mining is the process of analyzing data from different perspectives and summarizing it into useful information. This information can be used to increase revenue, cuts costs, or both. Data mining tools predict future trends and behaviors, these tools allowing businesses to make proactive, knowledge driven decisions. The automated, prospective analyses offered by data mining move beyond the analyses of past events provided by retrospective tools typical of decision support systems. Data mining tools can answer business questions that traditionally were too time consuming to resolve.

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