Digital Challenges for Online Event Ticketing Industry

Provided by: barry's Tickets Service
Topic: E-Commerce
Format: PDF
Ticket sales generate roughly 60% to 70% of any given sports revenue and 40% to 60% for the music and film industry. They are the financial backbone of any event organizing and management company. Evidently, the online event ticketing is an industry that will continue to grow and thrive. However, with the development of new technology, a set of new challenges and risks are emerging for the organizations in the industry. These issues include finding the right ticket platform, new payment methods, online ticketing risk management, integration of the latest technology and making the right choices from a vast number of digital options that are set before them. Incorporating M-Commerce in the online ticketing industry leads to increase in the sales and improves transaction speed.

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