International Journal of Computer Science and Mobile Computing (IJCSMC)
The big data challenge is becoming one of the most exciting opportunities for the next years. There are many problems and applications in big data. In this paper the authors are going to discuss one of the problems which are called as "Echo chamber effect in big data". Echo-chamber effects occur if the users design their big data model poorly. If a big data system does not consider this, it will damage the quality of the analysis. Hence they cannot extract the useful hidden knowledge. However, if the model accounts for the difference then it would improve the rigor of the prediction.